Results 51 to 60 of about 1,706,692 (287)
Getting beer during commercials: adverse effects of Ad-Avoidance [PDF]
This paper studies the impact of ad-avoidance behavior in media markets. We consider a situation where viewers can avoid advertisement messages. As the media market is a two-sided market, increased ad-avoidance reduces advertisers' value of placing an ad.
Stuehmeier, Torben, Wenzel, Tobias
core +1 more source
As personalized advertising becomes increasingly prevalent on social media, understanding why informed consumers resist such messages is essential. This study integrates the Persuasion Knowledge Model (PKM) and Psychological Reactance Theory (PRT) to ...
Fatima Maqsood +2 more
doaj +1 more source
ABSTRACT Background Adult survivors of childhood acute lymphoblastic leukemia (ALL) are at risk of reduced exercise capacity, decreased physical activity levels, persistent fatigue, and neurocognitive deficits. The aim was to investigate exercise capacity and physical activity levels of adult survivors of childhood ALL and their associations with ...
Laura Jess +5 more
wiley +1 more source
Ad-hoc collision avoidance system for Industrial IoT
Safety and security in the workplace are extremely important. In the industrial sector, with heavy machinery, anaccident can have serious if not life-threatening consequences. In Industry 4.0 with the inclusion of paradigmssuch as the Industrial IoT, new technologies can help not only to improve the production process of a company but can also assist ...
Dan Garcia-Carrillo +5 more
openaire +3 more sources
ABSTRACT Background Young adult childhood cancer survivors (YA‐CCS) have an increased risk of treatment‐related health complications throughout their lives. Lifelong survivorship care is recommended, yet many YA‐CCS experience disruptions in care during pediatric‐to‐adult transitions and do not receive recommended survivorship care.
Kevin Shanchen Pu +8 more
wiley +1 more source
Intrusive, irritating, ignored: understanding Gen-Z’s resistance to in-stream advertising
Purpose In-stream advertising has grown in popularity as a mobile social media advertising option. However, consumers often skip these advertisements, highlighting the need to understand the underlying psychological mechanisms driving such avoidance ...
Saman Attiq +4 more
doaj +1 more source
A Multi-Broadcast Communication System for High Dynamic Vehicular Ad-hoc Networks [PDF]
The implementation of Safety of Life (SoL) services in transportation systems, e.g. for applications like collision avoidance of vehicles, requires reliable and instantaneous information exchange.
Lehner, Andreas +8 more
core +1 more source
ABSTRACT Febrile neutropenia (FN) is a frequent and serious complication in children receiving cancer therapy. Standardizing FN management across Asia is challenging due to variable healthcare infrastructure, diagnostic capacity, and infection patterns; however, it could improve resource use and patient outcomes.
Joliza Patricia Cañeba +29 more
wiley +1 more source
Faktor-Faktor yang Mempengaruhi Penghindaran Paparan Iklan (Ad Avoidance) pada Iklan Personal (Personalized Advertising) Studi Kasus pada Mobile Advertising Berbasis SMS [PDF]
Berkembangnya teknologi seperti 3G mobiles broadband dalam sistem komunikasi dan perangkat mobiles seperti smartphone, memungkinkan pemasar dapat mengirimkan pesan iklan dalam bentuk teks atau multimedia kepada konsumen secara individu yang disebut ...
Mushlihatun, Tsulist Anaa; Prodi Manajemen, Fakultas Ekonomi, STEI Indonesia, Jakarta +1 more
core +1 more source
An Efficient Localization and Avoidance Method of Jammers in Vehicular Ad Hoc Networks
Jamming is a terrifying attack that could harm 802.11p-based vehicular communications by occupying the communication channels by overwhelming the network with jamming packets, especially for self-driving cars, as it is essential to send/receive messages ...
Iman Almomani +4 more
doaj +1 more source

