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Annals of the History of Computing, 1983
Editor's Note: Brian Randell submitted the following notes on July 9, 1981, in response to seeing the text of the advertisement mentioned by Garry J. Tee in the preceding article. We invite our readers to provide Randell with any further information.
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Editor's Note: Brian Randell submitted the following notes on July 9, 1981, in response to seeing the text of the advertisement mentioned by Garry J. Tee in the preceding article. We invite our readers to provide Randell with any further information.
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Product Advertising versus Ideas Advertising
Social Marketing Quarterly, 1998Social marketing programs which promote the use of a product such as a condom have certain advantages over programs which simply try to convince people to change their behavior. Of considerable importance the success or failure of a social marketing program can be readily assessed through the level of sales of the promoted product.
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Proceedings of the 23rd international conference on World wide web, 2014
One of the most important innovations of social networking websites is the notion of a "feed", a sequence of news items presented to the user as a stream that expands as the user scrolls down. The common method for monetizing such streams is to insert ads in between news items.
Samuel Ieong +2 more
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One of the most important innovations of social networking websites is the notion of a "feed", a sequence of news items presented to the user as a stream that expands as the user scrolls down. The common method for monetizing such streams is to insert ads in between news items.
Samuel Ieong +2 more
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Advertising Effects of In-Game-Advertising vs. In-App-Advertising
2018More than 135 million games were sold in the USA in 2014 with a revenue of 22 billion USD (Entertainment Software Association, 2014). At least sixty-three percent of all American households own at least one device to play video games with forty-two percent of the Americans playing video games on a regular basis (at least 3 hours per week ...
Sonja Bidmon, Johanna Röttl
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The Journal of Bone & Joint Surgery, 2007
Painless Orthopaedic Surgery at the Utopia Joint Center Although rarely seen in the past, advertising by physicians has become relatively commonplace. Proponents advocate that advertising is a way for patients to increase their awareness of available treatment options, medical services provided, surgical expertise, and physician specialty training ...
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Painless Orthopaedic Surgery at the Utopia Joint Center Although rarely seen in the past, advertising by physicians has become relatively commonplace. Proponents advocate that advertising is a way for patients to increase their awareness of available treatment options, medical services provided, surgical expertise, and physician specialty training ...
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Gazing at the Gazers: An Investigation of Travel Advertisement Modality Interference
Journal of Travel Research, 2022Ipkin Anthony Wong +2 more
exaly

