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The Role of Compositing as a visual effect in enhancing advertising message [PDF]
Journal of Architecture, Art & Humanistic Science, 2022 Digital compositing is an essential part of visual effects, (the merging between imagination and reality) has emerged in television advertising based on optical illusions using visual effects techniques, where the importance of visual effects lies on the
Noha Farah, Rania Farouk, Nesrin Ezzat
doaj +1 more source
, 1981 Newsletter created by members of the WKU Advertising Club regarding their members and ...
WKU Advertising Club
core +22 more sources
Emotional Dissonance and Its Relationship of the Recipient’s Behavior in Interactive Advertising [PDF]
Journal of Architecture, Art & Humanistic Science, 2023 The study of the psychological factors that affect the individual such as motives, attitudes, ideas and others to change his behavior is considered as one of the basic ways that help to create an advertising message that suits him and produce ...
Mostafa Hussein Kamal +2 more
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Visual image and expression directed to the child in Media Age [PDF]
Journal of Architecture, Art & Humanistic Science, 2023 :Designing the visual image directed to the child is considered to be a big challenge for the artist or designer who is forming it, as the visual image is the strongest communication channel in the age of media because it carries meaning smoothly through
Abdelrhman Khaled Mohammed Abdrabou El - Saadawy +2 more
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Criteria For Designing Augmented Reality Applications To Navigate In Smart Cities [PDF]
Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm, 2023 A smart city is one that uses technological infrastructure in all aspects of life to facilitate the citizens’ life. A city cannot be considered smart unless modern technologies are promoted.
Heba Tullah Abdelrahman Mohamed Elamin +2 more
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Journal of Applied Clinical Medical Physics, Volume 23, Issue 12, December 2022., 2022 Abstract This study aimed to evaluate the clinical beam commissioning results and lateral penumbra characteristics of our new pencil beam scanning (PBS) proton therapy using a multi‐leaf collimator (MLC) calculated by use of a commercial Monte Carlo dose engine.
Yuki Tominaga +5 more
wiley +1 more source
Influence of the advertising idea using the empathy strategy in digital advertising [PDF]
Journal of Architecture, Art & Humanistic Science, 2022 The emotion of the recipient for the digital advertisement consists of a set of feelings and impressions that control their behavior resulting from the interaction by watching the advertisement, where strong emotions lead to impressions that result in ...
Fatma sayed abdelaziz Elsesdek +2 more
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We Know What You Want: An Advertising Strategy Recommender System for Online Advertising [PDF]
Proceedings of the 27th ACM SIGKDD Conference on Knowledge
Discovery and Data Mining (KDD '21), August 14--18, 2021, Virtual Event,
Singapore, 2021 Advertising expenditures have become the major source of revenue for e-commerce platforms. Providing good advertising experiences for advertisers by reducing their costs of trial and error in discovering the optimal advertising strategies is crucial for the long-term prosperity of online advertising. To achieve this goal, the advertising platform needs
arxiv +1 more source
Virality and Memes on Social Media Platforms [PDF]
Journal of Architecture, Art & Humanistic Science, 2023 The phenomenon of ‘Web 2.0’ is one of the factors that helped in the existence of multi ways communication, which led to the internet as we know it nowadays and gave us the chance to witness the rapid development of social media platforms.
Hiba Nazmi Khalil Mousa +2 more
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Social Sciences, 2023 In the intricate and multifaceted landscape of the European construction process, where the development and governance of the European Union take shape through a myriad of policies, institutions, and stakeholders, this study delves into the role of ...
Aritz Gorostiza-Cerviño +3 more
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