Stylistic Functions and Uses of Phonological Devices in The Family First Online Advertisements
Commercial advertisements in magazines are used to grab the reader's attention, arouse desire, contribute towards satisfaction and motivate them to take the purchasing action. The current study is Stylistic Functions and Uses of Phonological Devices in
Jumana Saad , Saja Al-A' assam
doaj +1 more source
The Sound Organization of T.Yu. Kibirov’s Poetical Texts (Based on the Poem “The World Was Hunting Me, but Failed to Catch”) [PDF]
The paper discusses the sound organization of T.Yu. Kibirov’s poetical texts. We have analyzed phonetic level elements of the poetic text contributing to the sound expression of speech: assonances, alliterations, etc. The characteristic phonic structures
T.A. Alekhina
doaj
Can a lizard ride on a housefly?: Navigating uncertainty and moral life in an Accra Zongo, Ghana
Abstract How can uncertainty become a resource for ethical life rather than a threat to it? Focusing on a Zongo community in Accra, Ghana—also known as a “traveler's camp” or “stranger's quarters”—this article examines how people use a creative form of communication called the practice of folding to sustain relationships shaped by conditions of ...
Emily A. Williamson
wiley +1 more source
Elements of decorative prose in the novel by Alexander Sobolev “Griffins guard the lyre”
The topic of the article is relevant because it considers the specific poetics of the modern neo-modernist work. It is worth noting that the novel “Griffins Guard the Lyre” is a part of a new wave of modernism that has emerged in the Russian literature ...
Konstantin S. Pozdnyakov +1 more
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Gesturing While Writing: An Alternate Perspective on Mimetic Prosody
Critical Quarterly, EarlyView.
Paul Magee
wiley +1 more source
Peculiarities of Alliteration in Kalmyk Folk Songs (Analysis of Records Made at Different Times)
Poetics of folk songs reflects the history and context of the artistic phenomena of the Kalmyk people at different stages of its development. It served the basis and determined the essence of national identity, aesthetic criteria and priorities ...
B. M. Kovaeva
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Jorge Luis Borges' Medieval Aesthetics of Failure
Critical Quarterly, EarlyView.
Irina Dumitrescu
wiley +1 more source
Text as tape: On the voice in the late prose of Friederike Mayröcker
Abstract For a text to have a voice means to be caught in a paradox: the text obviously does not speak, so what is that tone rising from the pages? Taking hold of a striking ambivalence, this essay examines the relationship between text and voice in the late prose of Austrian poet Friederike Mayröcker.
Astrid Elander
wiley +1 more source
Sounds Sweet: Sound Reduplication in Brand Names Enhances Sweet Taste Expectations
ABSTRACT The association between brand name sounds and taste perception is an emerging area of interest in marketing research. This study aims to demonstrate the role of sound‐evoked cuteness in the expectation of sweet taste. Across seven studies (including two supplementary studies), our findings revealed that sound reduplication in brand names is ...
Kosuke Motoki +2 more
wiley +1 more source
The article provides a brief analysis of some borrowings in English from French and Latin. As a result of such assimilation the whole group of duplicating synonyms has become quite an expressive stylistic device in the modern English language.
N F Bystrikova +2 more
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