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Analysis of the impact of consumer animosity on purchase decisions [PDF]

‫مدیریت بازرگانی, 2016
Consumer animosity, as one of the limiting factors in the globalization of the markets, and its effects on purchasing decisions, is one of the most important issues in the field of marketing and consumer behavior which has been the subject of few ...
Faezeh Abbasi, Milad Moradi Dizgarani, Mahdi Hosseinpor   +2 more
doaj   +1 more source

Consumer Animosity [PDF]

INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY, 2014
This paper provides an inclusivereview of the literatureconcerning the consequences and antecedents of animosity on consumer purchasing intentions. Consumer animosity has attracted a lot of attention in the international marketing and business literature in previous years and was found to have various effects on consumer behavior as a result of a ...
openaire   +1 more source

COUNTRY OF ORIGIN, ANIMOSITY AND BRAND PERCEPTION [PDF]

EURINT, 2018
The consumers’ perception regarding a product’s country of origin, which may sometimes include negative feelings towards that country, may influence their decision to choose or reject that product.
Adriana MANOLICĂ, Teodora ROMAN, Gabriel-Nicolae PĂDURARU   +2 more
doaj  

Implicit Consumer Animosity: A Primary Validation

, 2012
The present study validated implicit animosity as a unique determinant of consumer behavior in the context of Chinese animosity toward Japan. The Implicit Association Test (IAT) was employed to measure implicit Chinese animosity toward Japan. The results
Yang, Zhilin, Song, Hairong, Fang, Xiang, Cai, Huajian, Cai, HJ (reprint author), Chinese Acad Sci, Inst Psychol, Key Lab Behav Sci, 4A Datun Rd, Beijing 100101, Peoples R China.   +4 more
core   +2 more sources

Individual Cultural Values and Consumer Animosity: Chinese Consumers’ Attitude Toward American Products

SAGE Open, 2019
The importance and interest in individual cultural values have been increased considerably in recent years. Cultural values have been examined as the antecedent to many consumer behaviors and attitudes.
Kashmala Latif, Abdul Hameed Pitafi, Muhammad Yousaf Malik, Zara Latif   +3 more
doaj   +1 more source

Business Leadership Responses to Consumer Animosity: The Role of Online Boycott Behavior and Switching Intentions in Driving Market Outcomes [PDF]

Business Ethics and Leadership
Understanding how business leadership responds to ethically driven consumer reactions, particularly behavioral boycotts arising from consumer animosity, has become increasingly relevant within the fields of business ethics and market leadership as firms ...
Sara GAMAL, Passent Ibrahim TANTAWI, Mohamed A. RAGHEB, Mona ARSLAN   +3 more
doaj   +1 more source

The Role of Animosity, Religiosity, and Allocentrism in Shaping Purchase Intention through Ethnocentrism and Brand Image

Organizations and Markets in Emerging Economies, 2021
With the long history of the relationship between Indonesia and China, various sentiments may arise and influence the consumer purchasing decision. This study aims to determine the impact of animosity towards China, religiosity, and allocentrism of the ...
Kunthi Afrilinda Kusumawardani, Monica Yolanda   +1 more
doaj   +1 more source

Consumer animosity towards Russia and Russian products in Estonia

TalTech Journal of European Studies
Consumer animosity towards Russia and its products were surveyed in Estonia in the context of Russian war in Ukraine. The article examines consumer animosity through associations with product judgement, willingness to purchase, product ownership and ...
Pohlak Keneli, Parts Oliver
doaj   +1 more source

A Framework for Subgroup Dynamics Through the System Dynamics Lens: An Integrative Review of the Attribute and the Network Views

Journal of Organizational Behavior, EarlyView.
ABSTRACT Subgroups are dynamic entities evolving constantly in response to changing contexts and time. Although scholars from both the attribute and the network views have acknowledged that subgroups are inherently complex and fluid, research in these traditions has remained bifurcated, with limited efforts to integrate the two perspectives to more ...
Jinhee Moon, Chunghyun Oh, Chou‐Yu Tsai, Semin Park   +3 more
wiley   +1 more source

“I Care Where You Come From”: Testing the Conditional Moderated Mediation of Country-of-Origin Effect in Multinational Enterprises’ Corporate Social Responsibility Communication

International Journal of Communication, 2023
In today’s polarized global environment, multinational enterprises’ (MNEs) performances are more prone to the influence of the host country stakeholders’ animosity toward their country of origin (COO).
BaoBao Song
doaj