The impact of lean management on new product development performance [PDF]
کاوشهای مدیریت بازرگانی, 2022 Introduction: In today’s competitive environment, the development of new products becomes increasingly vital for firms to gain a competitive advantage. Due to a number of factors such as technological advances, increasing risk in global trades and, most ...
Saeed Najafi-Tavani +2 more
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Providing a Business-to-Business Marketing Maturity Model [PDF]
مدیریت بازرگانی, 2022 Objective Marketing of industrial goods, like other organizational functions in companies, is constantly changing. Marketing and sales departments with different levels in various industries are being developed.
Farrokh Tellohosseini +2 more
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Copyrights to the Results of Artificial Intelligence Activity and Means of Their Protection
Journal of Digital Technologies and Law, 2023 Objective: to substantiate the mechanisms of legal protection of intellectual property objects created with the use of artificial intelligence.Methods: the use of artificial intelligence to create works that are traditionally considered copyright objects
D. A. Kazantsev
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The Agile Content Marketing Roadmap Based on the B2B Buyer’s Journey – The Case Study of the Slovak republic [PDF]
SHS Web of Conferences, 2021 The rise of new technologies has created opportunities for the emergence of many trends today. This fact is a chance for the visibility of companies and in recent years internet marketing has become an integral part of marketing strategies of companies ...
Gajanova Lubica
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Journal of Digital Technologies and Law, 2023 Objective: to research the problem of determining the subject of a legally relevant act effected with participation of artificial intelligence, as well as distribution of responsibility for the consequences of its performance.Methods: to illustrate the ...
D. A. Kazantsev
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Examining relationship marketing and strategic branding in b2b Greek SMEs: A family business development [PDF]
Innovative Marketing, 2022 Α survey of relationship marketing, branding, and the family business life cycle is conducted to determine the extent to which these variables ensure their path to the next generation.
Irene Samanta
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Comprehensive Analysis of PPP-B2b Service and Its Impact on BDS-3/GPS Real-Time PPP Time Transfer
Remote Sensing, 2022 2020 saw the official completion of the BDS-3 and the start of the PPP-B2b signal-based real-time precise point positioning (PPP) service to users in China and the neighboring areas.
Jian Tang +4 more
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Analysis of B2b signal of BDS III satellite
Dianzi Jishu Yingyong, 2020 With the construction of BDS III satellite nearing completion, Beidou service will transition smoothly to be provided mainly by BDS III system. The B2b signal interface document was announced on December 27, 2019.
He Xulei +4 more
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Emerging Trends and Knowledge Domains of B2B Loyalty: A Scientometric Analysis [PDF]
مدیریت بازرگانی, 2023 ObjectiveIn today's rapidly changing business environment, finding new customers is becoming increasingly difficult. As a result, companies are placing a strong emphasis on retaining their current customers.
Seyed Javad Mohammadi +3 more
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How a Perceived Utilisation of IT-enabled Information shapes Customer Satisfaction in B2B arkets
Business Systems Research, 2023 Despite the recognised benefits of IT, we still know very little about how the perceived utilisation of IT-enabled information by suppliers is linked to customer satisfaction in B2B markets.
Habjan Andreja
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