Results 141 to 150 of about 25,404 (300)
Just give me the facts? literalism versus symbolism in B2B advertising
, 2011 For decades the prevailing idea in B2B marketing has been that buyers are motivated by product/service specifications. Sellers are put on approved supplier lists, invited to respond to RFPs, and are selected on the basis of superior products, at the ...
van Dessel, Maria, Patti, Charles
core
Examining the drivers and outcomes of purchase engagement in Australian B2B professional services
, 2018 Purchase engagement reflects the attitudes and behaviors of the customer in relation to their present and future purchases of the firm’s service (Kumar & Pansari, 2016).
Thaichon, Paramaporn +2 more
core +1 more source
Comb‐Driven Coherent Optical Transmitter for Scalable DWDM Interconnects
Laser &Photonics Reviews, EarlyView.A comb‐driven coherent optical transmitter on a Si/SiN platform enables scalable DWDM interconnects by integrating ultra‐compact microring‐assisted modulators and interleavers. High‐baud coherent signaling achieves 400 Gb/s per wavelength and >$>$1 Tb/s multi‐channel transmission, with projected >$>$10 Tb/s per fiber, offering a path toward energy ...
Alireza Geravand +11 more
wiley +1 more source
Integrated real-time precise point positioning system with B2b/B2a/B1C services
Satellite NavigationReal-Time Precise Point Positioning (RTPPP) technology is one of the most important means of positioning and navigation, whereas this type of service requires Internet access.
Zhetao Zhang, Hao Wang, Yuanxi Yang
doaj +1 more source
B2B Marketing in the Hungarian SME sector through the example of Drén és Valner Szoftver Ltd.
A szakdolgozat a B2B szolgáltatásmarketing aktuális kihívásait és lehetőségeit vizsgálja kis- és középvállalkozások körében, a Drén és Valner Szoftver Kft. példáján keresztül, amely egy debreceni, üzleti szoftvereket fejlesztő kisvállalat.
Bodnár-Drén, Lilla
core
Sustainable Development, EarlyView.ABSTRACT Regulations and the collective influence of the value chain compel business‐to‐business (B2B) actors within the nonwoven (NW) manufacturing industry to drive sustainable development. However, the literature rarely addresses how B2B actors aim to align with sustainable development to co‐create value and what challenges they face.
Virpi Rämö +3 more
wiley +1 more source
Types of B2B e-business model commonly used: an empirical study on Australian agribusiness firms [PDF]
, 2005 This paper explores the various B2B e-business models commonly used using in-depth interviews and case studies conducted with Australian agribusiness firms.
Ng, Eric
core
Sustainability Practices by the Banking Sector to Support Small Organizations Toward SDG 9
Sustainable Development, EarlyView.ABSTRACT The banking sector plays a critical role in fostering sustainability by directing capital toward environmentally and socially responsible projects. Yet, there is a perceived need for studies that shed some light on their activities in this field.
Walter Leal Filho +5 more
wiley +1 more source
Sustainable Development, EarlyView.ABSTRACT Effective ESG implementation remains a critical yet persistently underachieved organisational priority, particularly in emerging markets where reporting standards, leadership capabilities, and regulatory environments remain inconsistent. This paper aims to develop an interpretive framework that senior leaders in large organisations can apply ...
Andrew Mackenzie, Matthew Brown
wiley +1 more source
Assessing and managing the costs of satisfaction in B2B servicies
, 2009 Customer satisfation has been shown to be key in pursuing firm profitability, both in consumer and business markets. However, the raltionship between customer satisfation and the costs that company incurs to obtain satisfation has been less widely ...
CUGINI, ANTONELLA +2 more
core