Results 301 to 310 of about 493,888 (314)

Brand relationships through brand reputation and brand tribalism

Journal of Business Research, 2009
Cleopatra Veloutsou
exaly  

The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity

Journal of Retailing, 2013
Pierre-Yann Dolbec, Jean-Charles Chebat   +1 more
exaly  

Brands/Branding

2006
openaire   +1 more source

Relationships among community interaction characteristics, perceived benefits, community commitment, and oppositional brand loyalty in online brand communities

International Journal of Information Management, 2013
Ying-Feng Kuo
exaly  

Brand or be branded

2018
openaire   +1 more source

Branding, brand equity, and brand extensions

2009
openaire   +1 more source

Branding, brand equity, and brand extensions

2008
openaire   +1 more source

Branding or No Branding: An Introduction to B2B Branding

Kirsten Juliet Ives, Vera Müllner
openaire   +1 more source

Brands and Branding

openaire   +1 more source

Branding, Brand Awareness and Brand Image

2009
openaire   +1 more source