Results 351 to 354 of about 511,789 (354)

Thresholds in Brand Awareness

1987
Kapferer, Jean-Noël, Laurent, Gilles, Roussel, F.   +2 more
openaire   +1 more source

Brand Loyalty & Brand Awareness Through Social Media

2024 9th International Conference on Business and Industrial Research (ICBIR)
Angelina Ervina Jeanette Egeten, Teguh Prasandy, null Suzanna   +2 more
openaire   +1 more source

Consumer attitudes toward blogger’s sponsored recommendations and purchase intention: The effect of sponsorship type, product type, and brand awareness

Computers in Human Behavior, 2014
exaly  

Brand Performance, Innovation, and Brand Awareness: Antecedents to Brand Perception and Brand Loyalty

Priyanka Singh, Manoj Kumar Mishra, Anthony Bagherian   +2 more
openaire   +1 more source