Results 71 to 80 of about 57,047 (258)

O valor da marca: conceitos, abordagens e estudos no Brasil Brand equity: concepts, approaches and studies in Brazil

open access: yesREAd, 2011
O valor da marca é um importante construto a ser estudado porque é associado a benefícios-chave tanto para os consumidores quanto para as empresas, de forma que existe um crescente reconhecimento de que as marcas são recursos capazes de melhorar o valor ao acionista.
Marta Olivia Rovedder de Oliveira   +1 more
openaire   +1 more source

Livestock Tango: U.S. and Latin America Dance Together, but Who Will Lead?

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT This study examines the competitiveness between Latin American and U.S. livestock and meat sectors. We employ a computable general equilibrium modeling framework to evaluate two scenarios: coordinated improvements in Latin American productivity, transport efficiency, and market access (Scenario I), and the minimum productivity gains required ...
Taís C. Menezes   +2 more
wiley   +1 more source

Employer branding : case study colep - Portugal e Brasil

open access: yes, 2017
O estudo deste trabalho insere-se na implementação de uma estratégia de Employer Branding, onde uma das preocupações seria a retenção e a motivação dos colaboradores. Perante o Enquadramento teórico, este assume que o Employer Branding assenta em algumas áreas, tais como, a Marca Interna da empresa, Comunicação, Recrutamento, Cultura, Valores e ...
openaire   +1 more source

Sustainable Productivity Growth in Agriculture: The Role of Shifts in R&D Investments and Technology

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT The objective of the paper is to evaluate the long‐term prospects of sustainable productivity growth linked to plausible assumptions on public agricultural R&D investments as the key productivity driver. Second, it investigates the role of changing R&D focus from yield maximization to input saving technologies (fertilizers and pesticides). The
Zuzana Smeets Křístková   +4 more
wiley   +1 more source

Temperature Sensitivity and Adaptation of Cereal Yields: Empirical Evidence From Italy

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT This paper investigates the evolving temperature sensitivity and climate adaptation of cereal yields in Italy from 1952 to 2023, using province‐level data for maize, common wheat, and durum wheat. Employing panel data econometric methods, we estimate yield responses to heat exposure, changes in sensitivity over time, and adaptation to climate ...
Paolo Nota   +2 more
wiley   +1 more source

The effects of travelling reasons on social media resources and tourist expectations [PDF]

open access: yes, 2017
Esta investigación tiene como objetivo examinar la relación de las fuentes del contenido generado por el usuario (UGC) en las redes sociales, que proviene generalmente de fuentes de lazos fuertes y fuentes de lazos débiles, en la generación de ...
Callarisa Fiol, Luis J.   +5 more
core  

Entanglement and Bell's inequality violation above room temperature in metal carboxylates

open access: yes, 2009
In the present work we show that a special family of materials, the metal carboxylates, may have entangled states up to very high temperatures. From magnetic susceptibility measurements, we have estimated the critical temperature below which entanglement
A. M. dos Santos   +9 more
core   +1 more source

<b>PROTOCOLO DE MADRI: A IMPORTÂNCIA DAS MUDANÇAS PARA O REGISTRO DAS MARCAS NO BRASIL, EM FACE DA GLOBALIZAÇÃO DA ECONOMIA E DA FUNÇÃO SOCIAL DA EMPRESA</b><br/>MADRID PROTOCOL: THE IMPORTANCE OF CHANGES FOR BRAND REGISTRATION IN BRAZIL, IN ADVANCE OF THE COMPANY'S ECONOMY AND SOCIAL FUNCTION

open access: yesDuc In Altum - Cadernos de Direito, 2020
O presente artigo tem por objetivo analisar se as novas regras para o registro de marcas no Brasil, introduzidas pelo Protocolo de Madri, podem contribuir para o crescimento do comércio internacional das empresas nacionais e cumprimento de sua função social, uma vez que o país depositou o instrumento de adesão junto à OMPI (Organização Mundial da ...
openaire   +2 more sources

The Role of Artificial Intelligence in Medication Management for Older Adults: A Systematic Review

open access: yesAGING MEDICINE, EarlyView.
Artificial intelligence enhances medication management for older adults by improving adherence, personalizing treatment, and predicting risks. Despite benefits, challenges remain in usability, trust, ethics, and system integration. Successful adoption requires user‐centered design, ethical safeguards, and seamless healthcare integration to ensure safe,
Dipak Chandra Das   +9 more
wiley   +1 more source

Home - About - Disclaimer - Privacy