Results 101 to 110 of about 6,985,808 (379)

JAMAICA: A Famous, Strong but Damaged Brand [PDF]

open access: yes, 2014
Image, brand and reputation are the new capital for nations in the twenty-first century. In this era of the global marketplace, nations, regions and cities are forced to compete with each other for tourists, investment, aid, students, for buyers of their
Johnson, Hume N
core   +3 more sources

The Effect of Brand Ambassador, Brand Image, and Brand Awareness on Purchase Decision of Pantene Shampoo in Surabaya, Indonesia

open access: yesSHS Web of Conferences, 2020
Cosmetics industry growth development in Indonesia was improving up to 20 % or four times compared to national economy growth. The cosmetics industry was one of the leading sectors.
L. Dewi, Natasya Edyanto, H. Siagian
semanticscholar   +1 more source

Evolutionary interplay between viruses and R‐loops

open access: yesFEBS Letters, EarlyView.
Viruses interact with specialized nucleic acid structures called R‐loops to influence host transcription, epigenetic states, latency, and immune evasion. This Perspective examines the roles of R‐loops in viral replication, integration, and silencing, and how viruses co‐opt or avoid these structures.
Zsolt Karányi   +4 more
wiley   +1 more source

Are we talking the Same Language? Challenging Complexity in Country Brand Models [PDF]

open access: yes, 2014
The purpose of this paper is to review recent research into country brand models and identify the most common and shared dimensions. Based on the literature review, this study establishes a conceptual framework to consider the complex interaction between
Mariutti, F, Tench, R
core  

Brand image as the competitive edge for hospitals in medical tourism

open access: yes, 2020
Purpose Following promising growth of the international medical tourism industry, competitions within the global market have escalated tremendously with increased involvement by numerous healthcare providers to acquire a share of its disposable income ...
T. Cham, B. Cheng, M.P Low, Jason Cheok
semanticscholar   +1 more source

Purification tags markedly affect self‐aggregation of CPEB3

open access: yesFEBS Letters, EarlyView.
Although recombinant proteins are used to study protein aggregation in vitro, uncleaved tags can interfere with accurate interpretation. Our findings demonstrate that His₆‐GFP and His₁₂ tags significantly affect liquid droplet and amyloid fibril formation in the intrinsically disordered region (IDR) of mouse cytoplasmic polyadenylation element‐binding ...
Harunobu Saito   +6 more
wiley   +1 more source

IMPACT OF BUYING COUNTERFEIT BRANDS ON THE BRAND IMAGE OF ORIGINAL BRANDS

open access: yesAsia Proceedings of Social Sciences, 2020
PurposeThis research analyzes the existing information gap in the backgrounds/experiences of buying counterfeit fashion brands in emerging countries like Pakistan.Design/methodology/approachThe quantitative research method was used to conduct this research. A self-administered close-ended questionnaire was used as a tool for survey and data collection.
Albert Jing-Fuh Yang   +2 more
openaire   +2 more sources

Trust me I am an advert! : how to create trusting brand identity through advertising [PDF]

open access: yes, 2012
Since the importance of Relationship Marketing has been recognised, there has been considerable discussion in the Marketing literature on Trust generally.
Danbury, Annie Hagen, Mortimer, Kathleen
core  

Impacts the Brand of Experience and Brand Image on Brand Loyalty: Mediators Brand of Trust

open access: yesManagement Analysis Journal, 2020
This study is to examine the effect of brand experience and brand image on brand loyalty through brand trust. The population of this study is Ijjah_Collection customer via Shopee in Indonesia.
Annisa Marliawati, Dwi Cahyaningdyah
semanticscholar   +1 more source

Insights into pegRNA design from editing of the cardiomyopathy‐associated phospholamban R14del mutation

open access: yesFEBS Letters, EarlyView.
This study reveals how prime editing guide RNA (pegRNA) secondary structure and reverse transcriptase template length affect prime editing efficiency in correcting the phospholamban R14del cardiomyopathy‐associated mutation. Insights support the design of structurally optimized enhanced pegRNAs for precise gene therapy.
Bing Yao   +7 more
wiley   +1 more source

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