Results 81 to 90 of about 87,953 (311)
We present robust protocols for the preparation of supported lipid bilayers (SLBs) incorporating either Salmonella smooth LPS or outer membrane vesicles (OMVs). We use a combination of quartz crystal microbalance with dissipation (QCM‐D) and fluorescence microscopy to both characterize the SLBs of various compositions and to probe their interactions ...
Hudson P. Pace +6 more
wiley +1 more source
« Retail brand equity: a conceptual and differentiated approach » [PDF]
This research focuses on retail branding in France. A qualitative study aims at identifying which are the specific dimensions of brand equity to be adapted to retail brands and which feedback effects of brand extension can occur on the image of retailer ...
Gérard Cliquet, Magali Jara
core
A sport celebrity brand image: a conceptual model [PDF]
This article argues that the brand image, which is studied widely in marketing, can also be applied to the individual sport celebrity. A model to guide such investigation is presented; the sport celebrity brand image model.
Sassenberg, Anne-Marie +2 more
core
The national image of global brands
As the Chinese use characters based on ideograms, international brands have to choose a proper Chinese name for the market. This paper presents the findings from a detailed study of the Chinese names of 100 international brands along three dimensions ...
Fan, Y
core +1 more source
From mice to humans—divergent strategies for intestinal homeostasis and regeneration
Recent advances such as organoid genome editing, xenotransplantation, imaging, and whole‐genome sequencing have enabled direct studies of human intestinal stem cells (ISCs). These studies reveal species‐specific features, including slower ISC proliferation, distinct injury responses, slower somatic mutation accumulation in humans, and an inverse ...
Keiko Ishikawa +2 more
wiley +1 more source
Phosphoinositides and inositol phosphates as molecular glues
Inositol phosphates (IPs) and phosphoinositides (PIPs) regulate diverse eukaryotic processes. Beyond recruiting signaling proteins or acting as structural cofactors, recent studies suggest they mediate protein–protein interactions as natural molecular glues.
Aleshia Seaton‐Terry +9 more
wiley +1 more source
Interpretation and implementation of reputation/ brand management by UK university leaders [PDF]
Reputation and brand management are topical issues in UK higher education but previous research has often focused on marketing practitioners within higher education (HE) institutions rather than the senior, strategic leaders.
Chapleo, Chris
core +1 more source
This research was conducted to determine the factors influencing Brand Loyalty to international clothing brands in Batam City, which is mediated by Brand Trust. By using purposive sampling, samples obtained as many as 355 respondents.
Jeffri Winardy, Dewi Khornida Marheni
doaj +1 more source
HUBUNGAN CITRA MERK BUS (MGI) DENGAN KEPUASAN KONSUMEN PADA TRAYEK BANDUNG-SUKABUMI
This research aims to study correlation between brand image and customer satisfaction. Quantitative design using correlational method involved 350 MGI bus customer in Bandung-Sukabumi route.
Ulfa Chairunnisa
doaj +1 more source
IMAGE, BRAND AND THE SACRED (INDIA)
In the age of global digital revolution the ways of seeing things, the concept of visuality, frequency of images, their interplay and the multiplicity of their meaning have tended to become the culture of the day. Proliferation of screen culture, plethora of print images and the abundance of commercial visuals all around have caused an unprecedented ...
openaire +3 more sources

