Results 121 to 130 of about 586,578 (335)

Corporate Brand Image: Antecedents, Mediating Role and Impact on Stakeholder Expectations [PDF]

open access: yes
Corporate identity and image are shaped by the entirety of perceptions of a variety of stakeholders, both existing and potential ones, such as customers, suppliers, employees, general public, opinion makers, and government officials.
Baker Michael J   +4 more
core  

Cell‐free and extracellular vesicle microRNAs with clinical utility for solid tumors

open access: yesMolecular Oncology, EarlyView.
Cell‐free microRNAs (cfmiRs) are small‐RNA circulating molecules detectable in almost all body biofluids. Innovative technologies have improved the application of cfmiRs to oncology, with a focus on clinical needs for different solid tumors, but with emphasis on diagnosis, prognosis, cancer recurrence, as well as treatment monitoring.
Yoshinori Hayashi   +6 more
wiley   +1 more source

EVALUATING ENTERPRISE AGILITY – AN EXPLORATORY RESEARCH ON CONSUMER BEHAVIOR INDICATORS [PDF]

open access: yes
Starting from a model of the factors which are directly involved in the consumer’s buying behavior – brand image, the perception of purchase risk, the attitude towards the product category and, in this context, the attitude towards the brand, the buying ...
BOIER Rodica
core  

ANALISIS PENGARUH CITRA MEREK, HARGA DAN JASA TERHADAP KEPUTUSAN PEMBELIAN KENDARAAN RODA DUA JENIS BEBEK Studi Kasus Pada Pengguna, Pemilik Kendaraan Roda Dua Jenis Bebek Merek Honda, Yamaha, Suzuki dan Kawasaki di wilayah Semarang) [PDF]

open access: yes, 2008
Transportation in Indonesia specially, more predominated by vehicle two wheels type underbone. Along with the increasing of prosperity and high mobility, peoples need vehicle that more quickly, mobile, have strong perform, and reached price.
MANGUNDIRJO, ARWANSYAH
core  

Brand Image as a Function of Self-Image and Self-Brand Connection

open access: yesManagement Dynamics in the Knowledge Economy, 2013
This study investigates how brand image relates to self-image and how brand consumption contributes to the construction of self. Most of the research on brand image refers to brand attitudes. Day (1970) considers attitudes "a central integrating feature” in marketing theory and advertising evaluation.
openaire   +2 more sources

KRAS and GNAS mutations in cell‐free DNA and in circulating epithelial cells in patients with intraductal papillary mucinous neoplasms—an observational pilot study

open access: yesMolecular Oncology, EarlyView.
This study demonstrates that KRAS and GNAS mutations are more prevalent in patients with resected intraductal papillary mucinous neoplasms (IPMN) compared to those under clinical surveillance. GNAS mutations significantly differ between the two patient cohorts, indicating that their absence may serve as a potential biomarker to support conservative ...
Christine Nitschke   +12 more
wiley   +1 more source

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