PENGARUH GREEN BRAND IMAGE TERHADAP GREEN BRAND EQUITY DENGAN GREEN SATISFACTION SEBAGAI VARIABEL MEDIASI PADA PRODUK THE BODY SHOP DI KOTA BANDA ACEH [PDF]
, 2015 This research aimed to measure the effect of green brand image to green brand equity with green satisfaction as mediating variabelo at The Body Shop product in Banda Aceh City . The sample used in this research are The Body Shop product costumer in Banda
Cut nurul fathia
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PENGARUH SERVICE QUALITY TERHADAP REPURCHAS INTENTION DENGAN BRAND TRUST DAN BRAND SATISFACTION SEBAGAI VARIABEL MODERATING (Studi Kasus pada Konsumen Biojanna di Surakarta) [PDF]
, 2013 ABSTRAK Diyah Susilowati. K7408078. PENGARUH SERVICE QUALITY TERHADAP REPURCHASE INTENTION DENGAN BRAND TRUST DAN BRAND SATISFACTION SEBAGAI VARIABEL MODERATING (Studi Kasus pada Konsumen Biojanna di Surakarta). Skripsi.
SUSILOWATI, DIYAH
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Journal of Business and Social Review in Emerging Economies, 2020 This study develops an empirical examination of brand personalities in cellular phone sector of Pakistan as a predictor of customer satisfaction. The purpose of this research is to develop a framework that how brand personality of cell phone can increase
Zara Hayat +3 more
doaj
Antecedents of consumer-brand engagement: The mediating role of brand satisfaction
South African Journal of Economic and Management SciencesBackground: Customer management has evolved from transaction-based to customer engagement, emphasising the importance of establishing strong customer-brand relationships.
Thinkwell Ndhlovu, Tania Maree
doaj +1 more source
PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP CITRA MEREK SERTA DAMPAKNYA PADA KEPUASAN PELANGGAN PAKET SELULER DATA KARTU THREE PADA THREE CARE PLAZA SEMANGGI [PDF]
, 2016 Rika Nuraziza, 2016; Effect of Service Quality and Price on Brand Image And Its Impact on Customer Satisfaction Three. Faculty of Economics, University of Jakarta in 2016.
NURAZIZA, RIKA
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Kepuasan Pelanggan Memediasi Kualitas Produk dan Kewajaran Harga terhadap Loyalitas Merek Mcdonalds di Kota Denpasar [PDF]
, 2017 McDonalds has the highest level of sales among its competitors in Denpasar. This study is intended to look at the role of customer satisfaction mediates the effect of product quality and reasonableness of the price on brand loyalty McDonalds fast food ...
Nurcaya, I. N. (I), Wijaya, I. P. (I)
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Jurnal Bisnis dan Manajemen, 2017 This research aims to analyze the influence of brand experience on brand perceived value, brand satisfaction, and brand loyalty in one stop carcare service industry in Malang City and also to analyze how the role of brand perceived value and brand satisfaction in mediating the influence of brand experience on brand loyalty in one stop carcare service ...
openaire +2 more sources
Jurnal Manajemen Dan Kewirausahaan, 2018 The purposes of this study is to describe and analyze the direct and indirect effect of brand experience on brand satisfaction, brand trust, and brand loyalty of consumers make-up brand cosmetics imports in Surabaya.
Agata Rahmi Pertiwi +2 more
doaj
The effect of consumer based brand equity on the consumer satisfaction and brand loyalty in the Hotel industry (case study: Pars Hotels Investment Company) [PDF]
Muṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2005 Branding is one of the determinants of brand equity in the global hotel industry. This study aims to investigate the mediating effects of consumer satisfaction on the relationship between consumer-based brand equity and brand loyalty in Pars Hotels ...
mehdi rastghalam, seyedahmad khatunabadi
doaj
The Effect of Relationship Marketing and Brand Image on Customer Loyalty (Case of Astinet Business Customer PT Telkom Witel Makassar) [PDF]
, 2018 Marketing is an activity that can penetrate space and time. This study aims to determine to know the influence of Relationship Marketing and Brand Image Against Customer Loyalty at PT Telkom Witel Makassar.
Jusni, J. (Jusni) +2 more
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