Results 101 to 110 of about 953,712 (378)
, 2002 When consumers recognise the Irma-girl, the yellow arches of McDonald's or the logo of Arla Foods, they react to the 'branding' of the company.E ven though many people have already heard of branding, only a minority are able to define the concept.A 'brand' can be a number of things: a name, a symbol, a logo or a sentence - or a combination of them all.
Andersen, Lone Schreiber, Brunsø, Karen
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Advanced Science, EarlyView.The flexible solid‐state metaferroelectrolyte is fabricated through an in situ cross‐linking and spontaneous bridging method by introducing strongly ferroelectric‐coupled intrinsic ion conducting Na2.99Ba0.005OCl/CNNO‐ nanosheets into PVDF‐HFP matrix. The unique 3D ferroelectric‐coupled network and Na2.99Ba0.005OCl/CNNO‐‐induced ferroelectric PVDF‐HFP ...
Yanan Huang +15 more
wiley +1 more source
Sketsa Bisnis, 2019 English This study aims to know and explain the influence of city branding on the interest of visiting, the image of the city of visiting interest, city branding against the decision of visiting, the image of the city against the decision to visit ...
Tati Haryati, Jumadil Wahid
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Industrial branding in the digital age
, 2015 Purpose – The purpose of this paper is to describe the overall branding logic of an international industrial company operating in the renewable energy industry and to respond to calls for empirical research on how to build a business-to-business (B2B ...
H. Lipiäinen, Heikki Karjaluoto
semanticscholar +1 more source
Advanced Science, EarlyView.An Al2O3‐skinned starburst porous graphene with conformal metasurfaces is crafted from a hierarchical porous graphene with high surface pore curvature by PTFE microemulsion skin effect, leveraging subsequent atomic layer deposition of Al2O3 groups. The scalable heterostructured cathode features superhydrophilicity, effective adsorption, fast kinetics ...
Zhuo Yang +10 more
wiley +1 more source
Post-place branding as nomadic experiencing [PDF]
, 2018 This paper introduces post-place branding in the context of the post-representationalist turn in marketing research by drawing on Deleuze and Guattari’s (A thousand plateaus: capitalism and schizophrenia, University of
Rossolatos, George
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Influence of brand signature, brand awareness, brand attitude, brand reputation on hotel industry’s brand performance [PDF]
International Journal of Hospitality Management, 2019 This paper develops a multi-disciplinary measure of the brand signature construct by means of literature review and primary data analysis. This study explains that brand signature involves (i) endorsement of consistent consumer attitude toward diffusion of a brand name and brand logo (consists of typeface, design, and color); (ii) the expression and ...
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Ultrasound‐Assisted for Super‐Rapid and High‐Efficient Adsorption and Desorption
Advanced Science, EarlyView.Adsorption–desorption technologies face challenges due to slow adsorption and complex regeneration. This study shows that PVDF‐HFP offers exceptional adsorption kinetics and regeneration efficiency under ultrasound, adsorbs Rhodamine B 23,000 times faster than activated carbon, removing 90% of levofloxacin and PFOA in 5 min, and maintains performance ...
Yijun Han +9 more
wiley +1 more source
AUDIO BRANDING GUIDANCE MODEL IN THE CASE OF SMALL AND MEDIUM-SIZED BUSINESSES
Baltic Journal of Economic StudiesThis research explores the nexus of audio branding and small and medium-sized enterprises (SMEs), a substantial sector representing 90% of global businesses yet one that remains largely underrepresented in the context of audio branding.
Justinas Kisieliauskas +2 more
doaj +1 more source
PERSONAL BRANDING INFLUENCER PADA MEDIA SOSIAL TIKTOK (Analisis isi Pesan Personal Branding pada Akun @shaturday) [PDF]
Shadira Firdausi is one of the influencers on TikTok social media who uses TikTok social media as a place to build personal branding. Shadira's TikTok account presents DIY and a day in my life content that is uniquely packaged in her style.
Sahara, Salsabila Firdaus
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