Results 101 to 110 of about 1,579 (162)
"Worse but Ours," or "Better but Theirs?" - The Role of Implicit Consumer Ethnocentrism (ICE) in Product Preference. [PDF]
Maison D, Maliszewski N.
europepmc +1 more source
Valuing Quality Attributes and Country Equity in the Korean Beef Market [PDF]
Demand and Price Analysis, International Relations/Trade,
Boyer, Tracy A. +2 more
core +1 more source
The country of origin effect and the role of moral emotions [PDF]
The aim of the research is to analyze the role of three specific moral emotions (gratitude, disgust, and contempt) in explaining the country of origin (CO) effect on consumer buying behavior.
GRAPPI, Silvia
core
Evaluation of the behavior and attitudes of consumers for domestic and foreign products, international marketing executives have come into the limelight as much a matter of marketing academics. Consumer ethnocentrism tendency scale (CETSCALE), widely used in the field, is a tool to measure the behavior and attitudes.
openaire +1 more source
Does the aura surrounding healthy-related imported products fade in China? ERP evidence for the country-of-origin stereotype. [PDF]
Fan B, Zhang Q.
europepmc +1 more source
New Trends in the Chinese Diet: Cultural Influences on Consumer Behaviour. [PDF]
Del Giudice T +7 more
europepmc +1 more source
Translation Quality Assessment in Health Research: A Functionalist Alternative to Back-Translation. [PDF]
Colina S +3 more
europepmc +1 more source
The effect of consumers' ethnocentric attitudes on their willingness for prosumption. [PDF]
Baruk AI.
europepmc +1 more source

