Results 91 to 100 of about 359 (131)

Croatian consumers' etnocentrism when choosing food products

, 2016
Cilj rada bio je istražiti etnocentrične tedencije hrvatskih potrošača općenito, prilikom kupnje prehrambenih proizvoda, ali i animozitet prema prehrambenim proizvodima iz Slovenije i Poljske.
Gašpar, Andreja
core  

Determining the differences of ethnocentric consumer tendencies on brand loyalty

, 2019
Bu çalışmanın ana amacı, Kosova'da ki tüketicilerin yerel markalarına ne kadar sadık olduklarını araştırmakır. Aynı zamanda, CETSCALE ölçeği ile Kosovalı tüketicilerin etnosentrizm düzeylerinin de belirlenmesi amaçlanmaktadır.
Gashi, Lumnije
core  

Understanding consumer behaviour : an evaluation of the degree of consumer ethnocentrism in Mauritius

, 2010
"Mauritian consumers are being exposed more and more to foreign products and are now faced with a variety of buying choices. With the advent of globalisation, domestic and foreign firms need to investigate consumer behaviour in cross cultural/national ...
Rooma Ramsaran (9828818), Ramsaran-Fowdar, R   +1 more
core  

Consumer ethnocentrism of Moravian-Silesian Region: Comparison of cetscale research 2013/17

XX. mezinárodní kolokvium o regionálních vědách. Sborník příspěvků., 2017
Michal Stoklasa, Halina Starzyczna
openaire   +1 more source

Tüketici Etnik Kökenciliği Eğilimi Ölçeği (Cetscale): İstanbul İli Tüketicileri Üzerine Bir Pilot Araştırma1

, 2020
Evaluation of the behavior and attitudes of consumers for domestic and foreign products, international marketing executives have come into the limelight as much a matter of marketing academics. Consumer ethnocentrism tendency scale (CETSCALE), widely used in the field, is a tool to measure the behavior and attitudes.
openaire   +1 more source

Turistik ürün tercihinde etnosentrizm etkisi: Bebek patlaması, x ve y kuşağındaki tüketiciler üzerine Cetscale ölçeği ile karşılaştırmalı bir analiz

, 2021
72
openaire   +1 more source

The Impact of Sensory Perceptions and Country-of-Origin Practices on Consumer Preferences for Rice: A Comparative Study of China and Thailand. [PDF]

Foods
Srisukwatanachai T, Jiang B, Boonkong A, Kassoh FS, Senawin S.   +4 more
europepmc   +1 more source

Ethnocentrism and place identity in the consumption of local products. [PDF]

Heliyon
Sabina Del Castillo EJ, Díaz Armas RJ, Gutiérrez Taño D.   +2 more
europepmc   +1 more source

The Relative Importance of Preferences for Country-of-Origin in China, France, Niger and the United States

Country-of-origin (COO) is an increasingly politicized credence attribute in the globalizing food system. While international policy development in this area is geographically far-reaching, the benefits of country-of-origin labels (COOL) to producers and
Tyner, Wallace E., Ehmke, Mariah D., Lusk, Jayson L.   +2 more
core  

Menşe ülke etkisi ve marka bağlılığının tüketici satın alma davranışlarına etkisi: Cetscale ölçeği ile Kuşadasında bir uygulama

, 2020
The aim of this study is to; by explaining the concepts of consumer ethnocentricism, brand loyalty and country of origin effect, present the relationship between them over the proposed model. For this purpose, a survey was conducted on 356 persons which are over 18 years old in Kusadasi, Aydin.
openaire   +1 more source