The Impact of Sensory Perceptions and Country-of-Origin Practices on Consumer Preferences for Rice: A Comparative Study of China and Thailand. [PDF]
FoodsSrisukwatanachai T +4 more
europepmc +1 more source
Menşe ülke etkisi ve marka bağlılığının tüketici satın alma davranışlarına etkisi : cetscale ölçeği ile Kuşadası'nda bir uygulama= The influence of country of origin and brand loyalty on buying behavior of consumers : an application in Kuşadası province through cetscale / [PDF]
The aim of this study is to; by explaining the concepts of consumer ethnocentricism, brand loyalty and country of origin effect, present the relationship between them over the proposed model.For this purpose, a survey was conducted on 356 persons which are over 18 years old in Kusadasi, Aydin.
Yarangümelioğlu, Derya, 1988- 65787 author +2 more
openaire
Ethnocentrism and place identity in the consumption of local products. [PDF]
HeliyonSabina Del Castillo EJ +2 more
europepmc +1 more source
, 2020 The aim of this study is to; by explaining the concepts of consumer ethnocentricism, brand loyalty and country of origin effect, present the relationship between them over the proposed model. For this purpose, a survey was conducted on 356 persons which are over 18 years old in Kusadasi, Aydin.
openaire +1 more source
Foreign Retailers' Localisation Attempts to the Domestic Market:: The Influence of Consumer Ethnocentrism, Local CSR Activities and Perceived Brand Localness on Consumer Behaviour at Foreign Retailers [PDF]
, 2017 Keane, Marta, Morschett, Dirk
core
Social aspects of economic cooperation in multicultural context – The case of Transylvania [PDF]
, 2014 Csata, Zsombor
core
Ramanujan International Journal of Business and ResearchAshish Chandra, Monu Rani, Ruchi Shukla
openaire +1 more source
The effects of consumer cosmopolitanism on purchase behaviour of foreign vs. domestic products [PDF]
, 2013 Parts, Oliver, Vida, Irena
core +1 more source