CUSTOMER PERCEPTION OF FOREIGN PRODUCTS: AN ANALYSIS OF COUNTRY OF ORIGIN EFFECT IN ALBANIAN MARKET [PDF]
The Country-Of-Origin (COO) effect is among most important parts ininternational marketing field. Even though the impacts of COO on the consumer behavior have been studied for last decades, its impacts are still among scholars'interest fields. Albania is
Albana Tatari, Yuksel Koksal
core
Collective nostalgia and domestic country bias. [PDF]
Three experiments tested and supported the hypothesis that collective nostalgia-nostalgia that is experienced when one thinks of oneself in terms of a particular social identity or as a member of a particular group and that concerns events or objects ...
Dimitriadou, Marika +3 more
core
Consumer ethnocentrism plays a key role in the markets of developed countries when governments take protectionist measures due to economic crises and downturns.
Péter Czine +3 more
doaj +1 more source
Examining the factors shaping consumer attitude towards the popular alcoholic beverages in Hungary. [PDF]
Mucha L, Vámosi K, Totth G.
europepmc +1 more source
Pengaruh Ethnosentrisme terhadap Sikap, Preferensi dan Perilaku Pembelian Buah Lokal dan Impor [PDF]
Tujuan daripenelitian ini adalah 1) menganalisis pengaruh hubungan ethnosentrisme terhadap pendapatan dan tingkat pendidikan, 2) menganalisis pengaruh etnosentrisme untuk sikap konsumen, 3) menganalisis pengaruh etnosentrisme untuk perilaku pembelian, 4)
Anggasari, P. (Popy) +2 more
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Pride and prejudice - a comparison of consumer preferences for country-of- origins of imported organic foods in Germany and China. Abstract for EMAC 2018 [PDF]
The aim is to investigate why and when consumers in an emerging economy vs. an economically developed country prefer imported to domestic organic food products. A domestic country bias has been found mostly in developed countries.
Pedersen, Susanne +2 more
core
Testing the dimensionality of Consumer Ethnocentrism Scale (CETSCALE) among a young Malaysian consumer market segment [PDF]
Poh-Chuin Teo, Osman Mohamad, T. Ramayah
openalex +1 more source
What Drives the Choice of Local Seasonal Food? Analysis of the Importance of Different Key Motives. [PDF]
Wallnoefer LM, Riefler P, Meixner O.
europepmc +1 more source
DETERMINING CONSUMERS’ PROPENSITY TO BUY ROMANIAN PRODUCTS [PDF]
In this paper we investigated the sources of “Buy Romanian” attitude. We formulated three constructs namely Buy Romanian, nationalism and internationalism and we measured them by developing three scales.
Catalin Mihail BARBU, Liviu CRACIUN
core
Consuming identity : the case of Scotland [PDF]
The paper examines national identity in Scotland. The research explores how consumers perceive the symbols used to represent Scotland, how these symbols relate to their perceptions of contemporary Scottish identity and their responses to the use of these
Coombes, Emma +3 more
core +1 more source

