Results 121 to 130 of about 146,275 (302)

Corporate Decarbonization via Technology and Management

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT This study provides a comprehensive overview of key findings on decarbonization, advanced technologies, and management strategies, highlighting emerging themes shaping the field. Advanced technologies enhance carbon reduction through efficiency, real‐time monitoring, and optimizing resource optimization.
Heidy Montero‐Teran   +2 more
wiley   +1 more source

‘A Pearl of Canal and A Paradise on Earth’ – The Suzhou City Branding Maps

open access: yesJournal of Maps
Today, cities increasingly adopt branding strategies to stay competitive. Maps hold unique advantages in shaping and communicating city brands, as they offer a powerful means to present urban identity in a truthful, multidimensional, and holistic manner.
Qianqian Li   +4 more
doaj   +1 more source

PERANCANGAN KOMUNIKASI VISUAL UNTUK MENDUKUNG CITY BRANDING TEMANGGUNG SEBAGAI DESTINASI WISATA ALAM DAN BUDAYA [PDF]

open access: yes, 2012
PERANCANGAN KOMUNIKASI VISUAL UNTUK MENDUKUNG CITY BRANDING TEMANGGUNG SEBAGAI DESTINASI WISATA ALAM DAN BUDAYA
Effendi, Harris   +2 more
core  

City Branding and the Tourist Gaze: City Branding for Tourism Development

open access: yesEuropean Journal of Social Science Education and Research, 2018
Abstract For many years now the topic of city branding has gained a significant interest in both the academics and policy maker’s specified fields. As many cities tend to compete globally in attracting tourism, investment or talents, the concepts of brand strategy has been increasingly adopted from the commercial filed and has been applied to the ...
openaire   +2 more sources

A Systemic Model for Understanding Business Interactions With Biodiversity and Ecosystems

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Biodiversity loss and ecosystem degradation represent critical threats to human well‐being and economic resilience, challenging businesses to understand and manage their interdependence with natural systems. This study develops a systemic framework—the BioModel—that elucidates the reciprocal relationship between businesses, biodiversity, and ...
Lino Cinquini   +2 more
wiley   +1 more source

“LITTLE VIENNA” OR “EUROPEAN AVANT-GARDE CITY”? BRANDING NARRATIVES IN A ROMANIAN CITY [PDF]

open access: yesJournal of Urban and Regional Analysis, 2019
By connecting the literature on urban development processes in post-socialist cities with debates from the area of place branding, this paper critically examines recent narratives of city branding in Timișoara, Romania.
Lucian VESALON, Remus CREȚAN
doaj  

VIENNA`S BRANDING CAMPAIGN – STRATEGIC OPTION FOR DEVELOPING AUSTRIA`S CAPITAL IN A TOP TOURISM DESTINATION [PDF]

open access: yes
The fact that Vienna is an attractive tourist destination, well known internationally is undeniable. With its imperial splendour and remarkable cultural image, Vienna has become, in the recent years, an attractive tourist destination, reaching in 2010 ...
Razvan Andrei CORBOS   +1 more
core  

Post-place branding as nomadic experiencing [PDF]

open access: yes, 2018
This paper introduces post-place branding in the context of the post-representationalist turn in marketing research by drawing on Deleuze and Guattari’s (A thousand plateaus: capitalism and schizophrenia, University of
Rossolatos, George
core   +1 more source

From Stakeholder Pressure to Strategic Advantage: A Framework of Achieving Environment Sustainability Through Pathway of Carbon Neutrality

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Businesses are increasingly striving to reduce their carbon footprint, with carbon offsetting emerging as a viable pathway towards achieving carbon neutrality. Such efforts signify a demonstrated commitment to fostering environmental sustainability and contributing to a more sustainable future.
Sanjeev Yadav   +4 more
wiley   +1 more source

PERUMUSAN KONSEP IDENTITAS KABUPATEN SIDOARJO UNTUK CITY BRANDING MELALUI PENDEKATAN COMPETITIVE IDENTITY

open access: yesJADECS (Journal of Art, Design, Art Education and Culture Studies), 2020
Identity is an important aspect in the formation of a city branding. The identity that is used as a basis in the formation of city branding must be unique compared to other cities.
R. Bhima Danniswara   +2 more
doaj  

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