Results 91 to 100 of about 10,582 (303)

Using Social Media for Participatory City Branding: the Case of and @cityofizmir, an Instagram Project

, 2017
With the rapid explosion of Internet, social media has emerged as a new communication venue for citybranding initiative. The aim of this chapter is to provide a deeper understanding of today's communicationenvironment, and in particular, to focus the ...
Uzunoğlu, Ebru
core   +1 more source

Hong Kong's non‐local undergraduate recruitment: Policies, institutional practices and student perspectives

British Educational Research Journal, EarlyView.
Abstract Beneath the Hong Kong government's enthusiasm for recruiting non‐local undergraduates—including students from the Chinese Mainland and other international regions—lies a longstanding gap in understanding the core meanings and drivers shaping the territory's expanding focus on inward international student mobility (ISM).
Fang Gao, Wei Yan Xiong, Hei‐hang Hayes Tang, Xiao Han   +3 more
wiley   +1 more source

The city branding potential of Sakarya: A tourism-oriented evaluation

Journal of Design for Resilience in Architecture and Planning
With the rise of global competition, developing city branding strategies has become vital for urban centres. The unique features and values of cities, especially their geographical, cultural, and historical traits, play a crucial role in shaping city ...
Esra Parıldı, Güliz Öztürk
doaj   +1 more source

Between city marketing and city (re)branding: a case study of Amsterdam

, 2023
reservedLa presente tesi affronta il tema del city marketing e del city branding illustrandone, come prima cosa, la storia dall’avvento nel XIX secolo fino ai giorni d’oggi.
BREDARIOL, SERENA
core  

University strategy in transnational higher education: The strategic approaches of newly established and ‘small’ international branch campuses

British Educational Research Journal, EarlyView.
Abstract Newly established international branch campuses (IBCs) commence operations without a student body, and even after several years, many institutions fail to grow beyond 500 students. Despite having unique strategic needs, small IBCs are largely overlooked in the higher education literature.
Stephen Wilkins, Joe Hazzam
wiley   +1 more source

Place Pulling Power: a case of Liverpool’08

, 2009
The paper contributes to the developing knowledge of place branding and highlights the importance of place branding strategies, that enabling the place to seek continual development and prosperity.
Vandewalle, I, Bamber, D, Maheshwari, V
core  

‘Self’ and ‘othering’ as a byproduct of large‐scale assessment: An investigation into the Gaokao retake policy

British Educational Research Journal, EarlyView.
Abstract While Gaokao, the National College Entrance Examination (NCEE), has been extensively discussed outside the Chinese academic circle, the retake policy of the test has not received much attention. Moreover, Gaokao research in China has predominantly examined the effectiveness of the retake decision in relation to students' demographic ...
Yifeng Cheng, M. Obaidul Hamid
wiley   +1 more source

PERSEPSI PEMANGKU KEPENTINGAN MENGENAI POTENSI PARIWISATA SEBAGAI PEMEREKAN KOTA CIREBON

Journal Communication Spectrum, 2018
In an effort to form city branding, the first step is a survey of perceptions and expectations about a region either from the local community itself as well as outside parties who have relevance to the area.
Eli Jamilah Mihardja, Dudi Rudianto
doaj   +1 more source

Biographies, ontological security and the socio‐spatial politics shaping teachers' mobility in remote Australia

British Educational Research Journal, EarlyView.
Abstract The global teacher shortage continues to intensify, with disparate impacts across geographic and socio‐economic communities. In Queensland, Australia, where this study originates, post‐COVID teacher shortages have intensified workforce pressures, leaving several regional, rural and remote schools as some of the ‘hardest‐to‐staff’ in the ...
Matthew Readette, Reece Mills, Terri Bourke, Simone White, Martin Mills, Lisa van Leent   +5 more
wiley   +1 more source

What is a curriculum for life? Using youth participatory action research and applied arts to understand and amplify undergraduate students', children's and young people's mental health and wellbeing recommendations for education

British Educational Research Journal, EarlyView.
Abstract Mental health is a critical issue globally, with young people being one of the most affected groups. Young people have campaigned vehemently for a ‘curriculum for life,’ arguing that their education is failing to meet their needs (British Council, 2022).
Lisa Stephenson, Helen Young
wiley   +1 more source