Results 121 to 130 of about 269,689 (302)

SOCIAL MEDIA MARKETING STRATEGY TO INCREASE PURCHASE INTENTION THROUGH BRAND TRUST AND BRAND IMAGE IN LOCAL COFFEE SHOPS ON JAVA ISLAND

Journal of Management Small and Medium Enterprises (SME's)
This study examines the effect of Social Media Marketing on Purchase Intention toward local coffee shops in Java Island, with Brand Trust and Brand Image as mediating variables.
Septiana Nurul Kharimah, Eka Sudarmaji
doaj   +1 more source

Managing with CARE: Family‐Level Outcomes of Environmental, Social, and Governance Practices in Family Firms

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACT ESG practices offer various benefits for family firms; however, there has been limited focus on how these practices can specifically advantage the owning family. To address this gap, we conduct a multiple‐case study of six Italian family firms.
Rafaela Gjergji, Sofia Brunelli, Andrea Sanseverino, Salvatore Sciascia, Valentina Lazzarotti   +4 more
wiley   +1 more source

Final Report: The Markets and Marketing Issues of the Kona Coffee Industry [PDF]

, 1989
This publication looks some of the problems with markets and marketing of Kona coffee and provides some recommendations for ...
Halloran, John M., Nakamoto, Stuart T.
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Multi‐Dimensional Conductive Nanocomposites for Flexible Electronics

ENERGY &ENVIRONMENTAL MATERIALS, EarlyView.
Multi‐dimensional conductive nanocomposites integrate 0D, 1D, and 2D nanomaterials through spatial structure regulation and interface engineering, achieving “1 + 1 > 2” synergistic effects. By leveraging 0D filling to reduce contact resistance, 1D bridging to construct continuous conductive paths, and 2D supporting to enhance mechanical stability ...
Tianyu Wang, Ruimin Cai, Abbas Ali, Lizhe Li, Li Yang, Hulin Zhang, Xuge Fan, Yumin Xia, Wenyong Lai, Linmao Qian, Tiehu Li, Guosheng Shao, Liang Tian   +12 more
wiley   +1 more source

Marketing Efficiency Analysis of Robusta Coffee Commodity in Dampit District, Malang Regency

Indonesian Interdisciplinary Journal of Sharia Economics
Dampit District, Malang Regency, is known as the largest producer of robusta coffee, with a production of 5,464 tons in 2022. Dampit's robusta coffee is globally recognized for its quality, with nearly 90% of the production exported.
Titania Audi Pristiani, Pawana Nur Indah, Fatchur Rozci   +2 more
doaj  

Impact of Entrepreneurial Competencies, Innovation Types, and Digital Marketing Strategies on Ground Coffee Business Performance: A Case Study of West Lampung

Jurnal Agrisep
Ground coffee has quite enormous economic potential in West Lampung. However, the coffee industry faces challenges maintaining and improving performance due to increasingly tight market competition.
Utari Trina Sujana, Suharno, Nia Rosiana
doaj   +1 more source

Analisis Strategi Pengembangan Usaha Kopi Luwak (Studi Kasus UMKM Careuh Coffee Rancabali-Ciwidey, Bandung) [PDF]

, 2014
UMKM Careuh Coffee merupakan unit USAha yang bergerak di bidang agribisnis yang memproduksi dan mengolah kopi luwak. Terkait dengan unit USAha tersebut, tujuan dari tulisan ini adalah 1) mengetahui bauran pemasaran (marketing mix) yang telah diterapkan ...
Aminah, M. (Mimin), Supriatna, S. (Soni)
core  

Solid Biofuel Usage and Households' Behavior Toward Energy Choice in Northwest Ethiopia

Energy Science &Engineering, EarlyView.
This study analyzed household energy choice behavior in northwest Ethiopia using an integrated energy stacking and decision‐making framework. Evidence shows dominant reliance on solid biomass and a fuel‐stacking pattern, while urban residences, higher income, and education increase clean energy adoption, highlighting the need for pro‐poor, context ...
Habtamu Setargachew Molla, Zemen Ayalew Ayele, Essa Chanie Mussa, Marelign Adugna Mesele   +3 more
wiley   +1 more source

THE INFLUENCE OF COMMUNICATIVE SKILLS AND APPEARANCE ON MANIPULATIVE MARKETING TECHNIQUES AT POINT COFFEE IN SURABAYA.

IJEBD (International Journal of Entrepreneurship and Business Development)
At this modern era, there are currently a lot of intense competition in starting a business in the field of coffee shops, especially in the Surabaya area.
Nindya Kartika Kusmayati
doaj   +1 more source

The Marketing Philosophy and Challenges for the New Millennium [PDF]

The world has changed a lot during this millennium and it still keeps changing. For this reason it sounds logical, that together with these changes marketing faces a lot of challenges which need to be overcome.
Dainora GRUNDEY
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