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Customer value co-creation behavior: A dyadic exploration of the influence of salesperson emotional intelligence on customer participation and citizenship behavior

Journal of business research, 2018
Co-creation is often considered a significant process firms use to sustain a competitive advantage. However, the literature contains limited information about the role salespeople play in regard to customer value co-creation behaviors. Building on social
Duleeep Delpechitre   +2 more
semanticscholar   +1 more source

Innovative solutions for enhancing customer value in liner shipping

Transport Policy, 2019
In liner shipping, business conditions have become tougher in recent years in an already very competitive industry. Retaining customers and trying to attract new customers are crucial for liner companies’ survival.
J. Lam, Xiunian Zhang
semanticscholar   +1 more source

Customer loyalty and value anticipation: does perceived competition matter?

African Journal of Economic and Management Studies, 2021
PurposeDrawing on customer value theory and the demanding nature of today's customers, this paper examines the moderating effects of competition, as perceived by customers, on the nexus between customer value anticipation (CVA), satisfaction and loyalty.Design/methodology/approachUtilizing data from the Ghanaian banking sector, which has been going ...
Ishmael Ofoli Christian   +2 more
openaire   +1 more source

An integrative approach to relationship marketing, customer value, and customer outcomes in the retail banking industry: a customer-based perspective from Turkey

Service Industries Journal, 2018
Given how important it is to provide superior value to customers and to maintain customer loyalty for a sustainable competitive advantage, the aim of this paper is to examine the relationships among relationship marketing components of – trust ...
Emine Mediha Sayil   +2 more
semanticscholar   +1 more source

Hospitality employee and customer role in value co-creation: Personal, organizational and collaborative outcomes

, 2020
With the growing frequency and importance of peer-to-peer service exchanges, the role of front-line employees for traditional hospitality service providers is changing. This study is the first to examine differences in value co-creation appraisal between
L. Shulga, J. Busser
semanticscholar   +1 more source

The future of competition: co-creating unique value with customers

Choice Reviews Online, 2004
The article presents a review of the book "The Future of Competition: Co-Creating Unique Value With Customers," by C. K.
openaire   +5 more sources

A grey evaluation model of quality competitiveness based on customer value

2007 IEEE International Conference on Grey Systems and Intelligent Services, 2007
Customer value is a fundamental source for a company to survive and gain competitive advantage. Companies can gain competitive advantage only when they deliver superior customer value to their customers through superior quality. Therefore, quality competitiveness is a key for a company to generate its strategies and product development.
null Zhuo Zhang, null Qunhui Luo
openaire   +1 more source

Customer value as a tool for increasing company competitiveness

2016
In today's dynamic business environment companies trying to transform, to be competitive in the future. They realize that the trend towards high performance, oriented on competition, technology and human resources, cannot be achieved only by monitoring and managing financial measures based on past performance.
Kožená, Marcela, Jelínková, Lucie
openaire   +1 more source

Customer Value. Creating a Competitive Advantage

2023
William F. Christopher, Carl G. Thor
openaire   +1 more source

Research on the Measurement of Customer Value Based on Competition-oriented

2011 International Conference on Information Management, Innovation Management and Industrial Engineering, 2011
In this paper, the theory of customer value throughout the entire process of research, centered on how to measure customer value and develop competitive strategy with the theory of customer value. Firstly, introduced the idea of "competition" to the theory of customer value measurement, pointed out that the measurement of customer value needs to select
openaire   +1 more source

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