ABSTRACT Considering the need for environmental sustainability and fulfillment of the needs of customers at the bottom of the pyramid, this study integrates the attention‐based view of organizations and situational leadership theory to examine the impact of government eco‐initiatives on frugal green innovation through managerial attention toward the ...
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Factors influencing customer satisfaction and loyalty towards urban railway services in Hanoi: Mediating role of perceived value. [PDF]
Vuong XC, Vu TMT, Trieu DA, Vu TT.
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A two stage optimization model for sustainable location routing problem with capacity and time window constraints in smart parcel lockers. [PDF]
Ghadirpour SM +2 more
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Cultivating competitive advantage for Chinese SMEs via big data analytics: The mediating role of data-driven innovation and antecedents of data governance and data-driven culture. [PDF]
Rixin S, Ramayah, Xinrui M.
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Strategic integration of marketing and supply chain functions for superior customer experience: Insights from logistics startups under Saudi Vision 2030. [PDF]
Alahmari D, Awad A.
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From Value Creation to Sustainability: Exploring the Mediating Effect of Acculturative Isolating Product Advantage in Iconic Textile Enterprises. [PDF]
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Enhancing corporate bankruptcy prediction and customer relationship sustainability through CNN-based financial feature transformation. [PDF]
Shahbazi A +5 more
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Hypercompetition, customer-value competition, and the new role of market research
Kurt Matzler, Franz Bailom
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Industry-Academia Interface: Exploring the growth of Additive Manufacturing as an industry with Laura Del Río Fernández. [PDF]
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Identifying competitive customer value propositions in retailing
Managing Service Quality, 2007PurposeThe purpose of this paper is to develop a framework for identifying competitive customer value propositions in retailing.Design/methodology/approachThe paper draws on existing literature on customer value and competitive advantage in order to form an understanding of the key dimensions of customer value, developing a hierarchical model of value ...
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