Results 301 to 307 of about 25,075 (307)
Some of the next articles are maybe not open access.

Customer-centric organization: Creating customer value for competitive advantage

Yrjölä Mika, Hokkanen Harri
openaire   +1 more source

The Future of Competition: Co‐Creating Unique Value with Customers

Journal of Product & Brand Management, 2005
openaire   +1 more source

DEALING WITH COMPETITION: AN APPROACH FROM THE PERSPECTIVE OF CUSTOMER VALUE

2008
openaire   +2 more sources

The nexus between CRM and competitive advantage: the mediating role of customer loyalty

Nankai Business Review International
Rashed Al Karim   +1 more
exaly  

Relationship Marketing: Gaining Competitive Advantage through Customer Satisfaction and Customer Retention

Journal of Consumer Marketing, 2001
exaly  

Elevating customer competitiveness: The synergistic role of value-based selling and customer success management

Industrial Marketing Management
Richa Chugh   +2 more
openaire   +1 more source

Customer‐centred growth: five strategies for building competitive advantage

Managing Service Quality, 1996
exaly  
customer value
customer satisfaction
8. economic growth
market-driven management
competitive advantage
customer loyalty
perceived value
trust
satisfaction
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