Results 81 to 90 of about 15,876 (301)
Conceptual Metaphors of Skin and Beauty: Analysis of Skincare Advertising in English and Lithuanian
Філологічні студіїThe aim of the research is to identify and compare conceptual metaphors of skin and beauty in English and Lithuanian skincare advertisements, find their similarities and differences, and determine the frequency of their use in advertisements for women’s ...
Linas Selmistraitis, Viktorija Romanova
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Business Strategy and the Environment, EarlyView.ABSTRACT The role of academia in shaping the Sustainable Development Goals (SDGs) remains insufficiently understood. This study examines how SDG discourse is constructed within accounting and business research by integrating bibliometric analysis with a systematic review of 731 peer‐reviewed articles published between 2020 and 2024.
Silvia Panfilo +2 more
wiley +1 more source
Archetypal Metaphors in Religious Dialogue: A Jungian and Conceptual Blending Analysis [PDF]
نشریه پژوهشهای زبانشناسیBeing rooted in imagery and metaphor, Jungian psychology suggests that metaphors are expressions of archetypal imagery. While extensive research has examined how archetypal theory informs literal metaphors across various languages, less attention has ...
Zahra Asadian Esfahani
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Conceptual metaphors and image construction of China in the space probe reports of China Daily: a social cognitive approach. [PDF]
Front Psychol, 2023 Li X, Lu D.
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Amnestic Forgery: An Ontology of Conceptual Metaphors
, 2018 This paper presents Amnestic Forgery, an ontology for metaphor semantics, based on MetaNet, which is inspired by the theory of Conceptual Metaphor. Amnestic Forgery reuses and extends the Framester schema, as an ideal ontology design framework to deal with both semiotic and referential aspects of frame and role mappings. The description of the resource
Gangemi, Aldo +2 more
openaire +2 more sources
, 2010 This paper examines the applicability of the combination of data types in a study of German idioms of life with the tools of cognitive metaphor theory.
Kispál, Tamás
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Conceptual time metaphors in latin.
, 2020 This paper presents a corpus-driven analysis of conceptual metaphors of time in Latin. Authentic language data were extracted from the corpus based on the target domain keyword tempus.
Žukauskaitė, Vaiva,
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Business Strategy and the Environment, EarlyView.ABSTRACT Reversing dominant unsustainable business practices requires a fundamental shift in how business practitioners perceive and enact sustainability. Management education is crucial for preparing prospective business professionals to lead this change, yet traditional curricula often perpetuate unsustainable paradigms.
Justo Alberto Ramírez‐Franco +2 more
wiley +1 more source
Metafora Konseptual dan Skema Citra dalam Lirik Kumpulan Lagu Sal Priadi: Kajian Semantik Kognitif
Prasasti: Journal of LinguisticsOne of the song genres in Indonesia creates poetic lyrics so that it needs a deep understanding, diving deeper than just the literal meaning. Therefore, it is necessary to understand the metaphorical expression to further examine using human cognition so
Renata Margareth Libriananda Antika Lumban Tobing +3 more
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The Use of Strategic Metaphors in Intercultural Business Communication [PDF]
This paper contends that the use of strategic metaphors can help deliver the effective intercultural business communication necessary for global success.
James Cunningham +1 more
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