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A three-process model of consumer animosity in situational animosity: reference group perspective

European Journal of Marketing
Purpose This study aims to investigate informational influence and the underexplored role of interpersonal influences by proposing and empirically validating a three-process model, providing a framework for understanding the social psychological mechanisms that shape consumer attitudes and purchase decisions in ...
Hsing-Hua Stella Chang   +2 more
openaire   +1 more source

Implicit Consumer Animosity: A Primary Validation1

Journal of Applied Social Psychology, 2012
The present study validated implicit animosity as a unique determinant of consumer behavior in the context of Chinese animosity toward Japan. The Implicit Association Test (IAT) was employed to measure implicit Chinese animosity toward Japan. The results showed that (a) implicit animosity was distinct from consumer ethnocentrism; (b) implicit animosity
HUAJIAN CAI   +3 more
openaire   +1 more source

Animosity, Affinity, and Purchase Intentions Among Ethnic Consumers

2016
This research examines the purchase intention effects of ethnic consumers’ views toward “animosity” and “affinity” target countries against a “neutral” benchmark country. The findings show that “old country” views persist in ethnic consumers’ new country, with very negative views of the animosity target and positive views of the affinity target, with ...
Alia El Banna   +4 more
openaire   +1 more source

Consumer animosity towards Russian and Belorussian products in Ukraine

2023
Despite the extensive literature on the negative effects of consumer animosity on consumers’ responses as well as the consolidated research on corporate social responsibility (CSR) positive influence on consumers’ responses, these two concepts have not been examined together, particularly considering price outcomes.
openaire   +1 more source

Analytical Study on Impact of Consumer Ethnocentrism on Animosity

FMDB Transactions on Sustainable Humanities and Society
Consumer ethnocentrism (CE) and hostility (BL) toward Indian-made cosmetics are examined in this research, as is the mediating effect of product judgement (PJ) regarding Indian-made cosmetics. The researcher collected data using quantitative methods in this investigation.
Deepti Bhadauria   +3 more
openaire   +1 more source

Interventions to reduce partisan animosity

Nature Human Behaviour, 2022
Rachel Hartman   +2 more
exaly  

Interplay of consumer animosity and product country image in consumers’ purchase decisions

Journal of International Business Studies, 2022
Sijun Wang   +3 more
openaire   +1 more source

Consumer animosity in tourism research: a horizon 2050 paper

Tourism Review
Purpose A growing body of research suggests the detrimental impact animosity will likely have on destination image and intentions to visit. The purpose of this study is to conduct a state-of-the-art literature review to account for observed mixed findings by putting forth research propositions to be tested in future studies.
openaire   +1 more source

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