Results 71 to 80 of about 343 (169)

The Impact of Country-of-Origin, Ethnocentrism and Animosity on Product Evaluation: Evidence from Romania

Management Dynamics in the Knowledge Economy, 2013
Purpose: The aim of the research is to identify whether product country image influences consumption patterns and purchase decisions of Romanian consumers, as well as to identify stereotypes regarding foreign products.
Tana Cristina LICSANDRU, Leslie T. SZAMOSI, Nicolas PAPADOPOULOS   +2 more
doaj  

The Mediating Role of Product Familiarity in Consumer Animosity

Journal of Accounting & Marketing, 2017
Consumer animosity relates to individuals’ negative feelings toward a specific foreign country product, so it implies the antipathy toward a country and its people. But several factors have an influence on perceived animosity and willingness to buy foreign products. This research’s aim is two-fold; one is to focus on the relationship between Country of
openaire   +1 more source

Role of consumer ethnocentrism on purchase intention toward foreign products: Evidence from data of Vietnamese consumers with Chinese products. [PDF]

Heliyon, 2023
Nguyen NH, Kien Dao T, Duong TT, Nguyen TT, Nguyen VK, Dao TL.   +5 more
europepmc   +1 more source

When consumers click away: understanding the dynamics of social media boycotts—lessons from Orange Egypt

Frontiers in Communication
Politically motivated rumors on social media can ignite brand animosity and mobilize boycott movements, posing reputational risks to brands. This study examines Orange Egypt, a telecommunications brand targeted during heightened geopolitical tensions, to
Mona Shehata
doaj   +1 more source

Expensive Ornaments or Essential Technology? A Qualitative Metasynthesis to Identify Lessons From User Experiences of Wearable Devices and Smart Technology in Health Care. [PDF]

Mayo Clin Proc Digit Health, 2023
Sandham M, Reed K, Cowperthwait L, Dawson A, Jarden R.   +4 more
europepmc   +1 more source

CONSUMER ANIMOSITY: DOES IT EXIST IN AFRICA?

Journal of Language, Technology & Entrepreneurship in Africa, 2019
Globalization has been hailed by some as the panacea of world’s economic, social and political problems. However, the same has had its own challenges and has come to be a topic of major study. One area that has generated interest is the effects of globalization on marketing and specifically consumer behavior.
openaire   +1 more source

Consumer ethnocentrism: bibliometric analysis and literature review through cognitive structure and mapping of research based on web of science (WoS) and scopus

Cogent Business & Management
Research on consumer ethnocentrism (CE) has increased worldwide in various academic disciplines and business sectors due to the rise of globalization and cross-border trade in goods and services.
Marcela Yonfá-Medranda, David Sabando-Vera, Jesús Pérez-Gálvez, Carol Jara-Alba   +3 more
doaj   +1 more source

What drives consumer activism during trade disputes? Experimental evidence from Canada. [PDF]

Int J, 2021
Li X, Liu AY.
europepmc   +1 more source

Solidarity tourism: A pathway to revitalising the health of vulnerable war-affected populations? [PDF]

J Glob Health, 2023
Wen J, Hu F, Zheng D, Phau I, Kozak M, Hou H, Wang W.   +6 more
europepmc   +1 more source

'I think this is where this lovely word "sustainability" comes in': Fruit and vegetable growers' narratives concerning the regulation of environmental water use for food production. [PDF]

Sociol Ruralis, 2023
Sutcliffe C, Knox J, Hess T.
europepmc   +1 more source