Results 71 to 80 of about 948,833 (191)

The Impact of Consumer Animosity on Purchase Intentions: a Moderated Mediation Model from Turkey (During the Ongoing Palestine-Israel Conflict)

open access: yesTržište
Purpose – This study investigates the effect of consumer animosity on purchase intentions for Israeli-affiliated products in the context of the ongoing Israeli-Palestinian conflict, drawing on a sample from Turkey.
Ayla Sezginer
doaj   +1 more source

The Influence of Iranian Market Entry on Iranian Consumer reaction to Foreign Products [PDF]

open access: yesمطالعات رفتار مصرف کننده., 2020
The purpose of this study is to explore whether Hybrid country-of-origin (COO) that is the result of joint ownership or Foreign Direct investing, decrease the negative effect of Iranian consumer ethnocentrism and economic animosity toward China.
behnam shahangiyan   +3 more
doaj  

Examination of socio-psychological factors of consumer ethnocentrism [PDF]

open access: yesMarketing (Beograd. 1991), 2017
The main goal of this research is ascertaining impact of socio-psychological factors, i.e. patriotism, nationalism, cultural openness and animosity of citizens of Republic of Serbia toward Republic of Croatia on consumer ethnocentrism.
Pavlović Goran, Savić Jovana
doaj  

Factors Influencing Product Boycotts During Political Conflicts: Insights from Egypt [PDF]

open access: yesMSA-Management Sciences Journal
This study investigates the psychological and sociocultural factors influencing Egyptian consumers’ intentions to boycott products perceived to support the Israeli occupation of Palestine.
Rana M.Zaki, Reham I.Elseidi
doaj   +1 more source

Animosity and religiosity in brand switching via boycott intention among muslim consumers

open access: yesAsian Journal of Islamic Management
Purpose – This study analyzes the influence of animosity and religiosity on brand switching among Pizza Hut consumers in Indonesia, with boycott intention as a mediating variable. It seeks to understand how negative sentiments and religious values shape
Redithya Ega Fernanda   +2 more
doaj   +1 more source

An Investigation of Country of Origin (COO) Effects on Elite Sri Lankan Consumers' Attitudes and Purchase Intentions Towards Hedonic and Utilitarian Products [PDF]

open access: yes, 2013
Against the background of several theoretical and methodological criticisms on country of origin (COO) effects research, integrating the Means-End-Chain (MEC), this study investigated the effect of MEC based product COO images on elite consumers ...
Rodrigo, Padmali
core  

Two Essays on the Role of Consumer Animosity on Consumer Behaviors

open access: yes, 2020
Electronic Thesis or DissertationDamaging effects of hostility between nations is causing worldwide tension. In the marketing literature, Klein, Ettenson, and Morris (1998) were the first to relate tension between countries to consumer consumption ...
Peng, Yi
core   +1 more source

Religion-based boycott behavior through the lens of the theory of planned behavior: insights from Gen Z Muslims

open access: yesCogent Business & Management
Religion, as a significant cultural dimension, possesses the capacity to mobilize strong consumer boycott movements. The recent escalation of the Israel–Palestine conflict has intensified global expressions of solidarity, resulting in organized religion ...
Mohd Azmi Khan, Amgad S. D. Khaled
doaj   +1 more source

Tüketici Düşmanlığının Ülke İmajı, Ürün Değerlendirme ve Yabancı Ürün Satın Alma İsteğine Etkisi Üzerine Bir Araştırma

open access: yesİstanbul Gelişim Üniversitesi Sosyal Bilimler Dergisi, 2019
Günümüzde küreselleşmenin de etkisiyle pek çok ülkede ve pek çok ürün grubunda tüketiciler yabancı menşeili ürün seçenekleriyle karşı karşıyadır. Bu durum tüketicilerin yabancı ürünlere yönelik satın alma istekleri, tüketici düşmanlığı ve ülke imajına ...
Fatma Zeynep Özata   +2 more
doaj   +1 more source

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