Results 1 to 10 of about 553,451 (213)

Examining the factors shaping consumer attitude towards the popular alcoholic beverages in Hungary [PDF]

open access: yesHeliyon, 2022
The study of consumer attitudes is particularly important for products related to tradition. Pálinka is Hungary's national beverage; the homemade distillate is primarily legally different from pálinka and it cannot be marketed.
László Mucha   +2 more
doaj   +4 more sources

The effect of consumer rights awareness on attitude and purchase intention in the hotel industry: Moderating role of demographic characteristics

open access: yesCogent Business & Management, 2021
This study examines the effect of consumer rights awareness on consumer attitude and consumer intention, the effect of consumer attitude on consumer intention, and the moderating effects of gender, age and education on the effect of consumer rights ...
Charles Makanyeza   +2 more
doaj   +2 more sources

Pengaruh Green Product, Green Advertising, Dan Green Brand Image Terhadap Keputusan Pembelian Dengan Consumer Attitude Sebagai Variabel Mediasi

open access: yesBenefit Jurnal Manajemen dan Bisnis, 2022
The objectives of this study were to determine the effect of green product attributes on purchasing decisions mediated by consumer attitude, to determine the effect of green advertising on purchasing decisions mediated by consumer attitude, to determine ...
Imfrianti Augtiah, Ihwan Susila, Wiyadi
doaj   +1 more source

Persuading consumers with social attitudes [PDF]

open access: yesJournal of Economic Behavior & Organization, 2011
This paper provides a formal analysis of persuasive advertising when firms compete for consumers with heterogenous social attitudes towards the consumption by others. Deriving product demand from primitives, we show that the demand-enhancing effect of persuasive advertising varies across consumers and increases in the average degree of conformity.
Bühler, Stefan, Halbheer, Daniel
openaire   +6 more sources

Consumer Perceptions of Brand Localness and Globalness in Emerging Markets: A Cross-Cultural Context

open access: yesFrontiers in Psychology, 2022
The globalization of markets and consumer behavior has changed dramatically in recent years. Similarly, global and local brands are facing many challenges in emerging markets.
Asif Ali Safeer   +3 more
doaj   +1 more source

Effects of Subjective Norm, Attitude and Consumer Desire Toward Intention to Purchase Indonesian Herbal

open access: yesJurnal Manajemen & Agribisnis, 2022
Jamu is a traditional Indonesian medicinal beverage that has been a heritage product for generations. This research focuses on testing latent constructs used in empirical models to measure the intention of consumers to purchase Javanese Traditional ...
Gunarso Wiwoho, Sulis Riptiono
doaj   +1 more source

Consumer Attitudes and Use of Antibiotics [PDF]

open access: yesEmerging Infectious Diseases, 2003
Recent antibiotic use is a risk factor for infection or colonization with resistant bacterial pathogens. Demand for antibiotics can be affected by consumers' knowledge, attitudes, and practices. In 1998-1999, the Foodborne Diseases Active Surveillance Network (FoodNet( conducted a population-based, random-digit dialing telephone survey, including ...
Jodi Vanden Eng   +11 more
openaire   +3 more sources

Consumers' Attitude Towards Use and Adoption of Online Shopping in Bahawalpur, Pakistan

open access: yesSustainable Business and Society in Emerging Economies, 2019
The purpose of this study is to understand consumer attitude towards online shopping in Pakistan and the subsequent increasing ratio of online shopping. The study describes the consumer attitude towards online shopping.
Muhammad Zeeshan Muneer
doaj   +1 more source

Consumers Believe in Health Behavior but do not Perform it: Understanding Attitude Formation Factors’ Influence on Consumer Health Behavior

open access: yesOrganizacijų Vadyba: Sisteminiai Tyrimai, 2022
The article discusses the theoretical aspects of attitude formation, the factors influencing the formation of consumer attitudes and their relationship with consumer health behavior.
Bakanauskas Arvydas Petras   +2 more
doaj   +1 more source

Consumers' Attitudes and Their Inflation Expectations [PDF]

open access: yesSSRN Electronic Journal, 2015
This paper studies consumers' inflation expectations using micro-level data from the Surveys of Consumers conducted by University of Michigan. It shows that beyond the well-established socio-economic factors such as income, age or gender, other characteristics such as the households …financial situation and their purchasing ...
Michael Ehrmann   +2 more
openaire   +2 more sources

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