Results 91 to 100 of about 43,780 (264)

How Does the Relevance of Firm-Generated Content to Products Affect Consumer Brand Attitudes?

Journal of Theoretical and Applied Electronic Commerce Research
Despite the growing importance of firm-generated content (FGC) on social platforms, the effect of its relevance to products on consumer brand attitudes remains underexplored.
Yao Li, Ying Yin, Zhiqiang Wang
doaj   +1 more source

Consumer Boycott: The Effect of Religiosity and Consumer Attitudes

Global Journal Al-Thaqafah
One way for customers to express their distaste or dissatisfaction with a business or nation due to unethical actions is through a boycott. Despite the significant increase in consumer boycotts, marketing has paid little attention to consumer boycott involvement. The value-attitude-behavior model serves two purposes: firstly, it evaluates the effect of
null Abdullah, Z, null Mohamed Anuar, M., null Mohd Noor, N.A   +2 more
openaire   +1 more source

Voluntary Collective Action to Address Growing Agricultural Challenges in Two Countries: Experimental Insights and Commonalities

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT We conducted two framed field economic experiments with citrus farmers in Florida, United States and soybean farmers in Argentina to investigate their willingness to coordinate pest and weed management efforts. Despite the contrast between these two agricultural contexts, we find striking behavioral commonalities.
Ariel Singerman, Sergio H. Lence
wiley   +1 more source

Agronomic and Nutritional Perspectives on Vegetable Crops in Africa

AgriFood: Journal of Agricultural Products for Food, EarlyView.
Vegetable production plays a key role in food security, nutrition, and livelihoods across Africa. Moreover, African indigenous vegetables emerge as underutilized yet highly valuable crops, rich in macro‐ and micronutrients, as well as bioactive compounds with an array of health benefits.
Đorđe Vojnović, Pamela Owusu Osei, Sina Siavash Moghaddam, Issiake Konate, Jelena Popović‐Đorđević   +4 more
wiley   +1 more source

Consumer Attitudes toward Pulses: Measuring the Implicit. [PDF]

Nutrients, 2023
Melendrez-Ruiz J, Arvisenet G, Dubot M, Dujourdy L, Chambaron S.   +4 more
europepmc   +1 more source

Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language

Agribusiness, EarlyView.
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak, Claudia Bazzani, Andreas C. Drichoutis   +2 more
wiley   +1 more source

Consumer attitudes and behaviors toward more sustainable diets: a scoping review. [PDF]

Nutr Rev, 2023
Kenny TA, Woodside JV, Perry IJ, Harrington JM.   +3 more
europepmc   +1 more source

Farmers’ Protests in Germany: Media Coverage and Types of Bias

Agribusiness, EarlyView.
ABSTRACT The German farmers’ protests of 2024 sparked widespread media coverage and public debate. Yet, media coverage was not always positive, reflecting the media's attention‐seeking and selective focus. Occurrences of farmers blocking media outlets reflected distrust in how their concerns were portrayed.
Felix Schlichte, Doris Läpple
wiley   +1 more source

PENGARUH KUALITAS PRODUK, SIKAP KONSUMEN DAN KEPERCAYAAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR HONDA BEAT DI CV. HAYATI CABANG PASAMAN BARAT (Studi Kasus di Kecamatan Pasaman Kabupaten Pasaman Barat)

Economica, 2017
This study aimed to analyze the effect of product quality, consumer attitudes, consumer confidence in the decision of purchase of motorcycles honda beat CV. West Pasaman biological branch. The results showed that: (1) There is a significant relationship
siska permata sari
doaj  

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

Agribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani, Mirta Casati, Elena Castellari, Fosca Vezzulli, Veronica Vitali, Milena Lambri, Claudio Soregaroli   +6 more
wiley   +1 more source