Results 271 to 280 of about 206,459 (302)

Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics

Journal of Marketing, 2010
Feng Zhu, Xiaoquan Zhang
exaly  

Consumer Behavior

2023
Stefan Hoffmann, Payam Akbar
openaire   +1 more source

Trust transfer in social media brand communities: The role of consumer engagement

International Journal of Information Management, 2018
Matthew K O Lee
exaly  

Consumer Neuroscience: Past, Present, and Future

Organizational Research Methods, 2019
Uma R Karmarkar, Hilke Plassmann
exaly  

Consumer Behavior

2022
openaire   +1 more source

A Consumer Perspective on Value Creation

Academy of Management Review, 2007
Richard L Priem
exaly  

Building Understanding of the Domain of Consumer Vulnerability

Journal of Macromarketing, 2005
Stacey Menzel Baker, James W Gentry
exaly  

Consumer Behavior

Journal of Marketing, 1973
Del I. Hawkins, Peter D. Bennett, Harold H. Kassarjian   +2 more
openaire   +1 more source

The effect of negative online consumer reviews on product attitude: An information processing view

Electronic Commerce Research and Applications, 2008
Jumin Lee, Do-Hyung Park, Ingoo Han
exaly  

Consumer trust in the food value chain and its impact on consumer confidence: A model for assessing consumer trust and evidence from a 5-country study in Europe

Food Policy, 2020
Anna L Macready, Sophie Hieke, Magdalena Klimczuk-Kochańska   +2 more
exaly