Results 21 to 30 of about 37,452 (306)

Gender and socio-economic differencesin South African consumers’ sentimentstoward marketing practices

Journal of Marketing and Consumer Behaviour in Emerging Markets, 2023
Studies on modern consumers’ sentiments toward marketing in an emerging market context are vital. This paper compares demographic diff erences in South African consumers’ sentiment toward marketing.
Thérèse Roux
doaj   +1 more source

Beef Quality Preferences: Factors Driving Consumer Satisfaction

Foods, 2020
The current study was designed to broaden the understanding of the attributes impacting the sensory properties of beef when consumed. Using a survey of consumers from three different geographical regions in the United States (US), we determined the ...
Chad Felderhoff, Conrad Lyford, Jaime Malaga, Rod Polkinghorne, Chance Brooks, Andrea Garmyn, Mark Miller   +6 more
doaj   +1 more source

Gender Differences and Perceived Quality Influence on Organic Food Consumption in Indonesia [PDF]

BIO Web of Conferences, 2023
This study aimed to investigate consumer behavior concerning organic food consumption in Indonesia in the context of sustainable development goals (SDGs).
Rosyid A H A, Cahyasita D, Hilmi Y S
doaj   +1 more source

Consumer Knowledge and Attitude Towards Orange-Fleshed Sweetpotato (OFSP) Puree Bread in Kenya

Open Agriculture, 2019
OFSP is being used as an ingredient of baked products and can be a source of pro-vitamin A. Information about OFSP puree bread consumer profile is limited.
Wanjuu Cecilia, Bocher Temesgen, Abong’ George, Low Jan, Mbogo Daniel, Heck Simon, Muzhingi Tawanda   +6 more
doaj   +1 more source

The Impact of Online Customer Reviews (OCRs) on Consumer Purchasing Decision [PDF]

المجلة العربية للإدارة
This paper investigates how online customer reviews (OCRs) can affect consumer purchasing decisions mediated by online reviews type and moderated by different demographics.
Marwa Mahmoud Ibrahim, Hebat Allah Mamdouh   +1 more
doaj   +1 more source

Creating a Linked Consumer Register for Granular Demographic Analysis [PDF]

Journal of the Royal Statistical Society Series A: Statistics in Society, 2019
Summary A very large share of the adult population frequently assent to provide data on their place of residence to local governments and businesses when registering for or acquiring goods and services. When linked together, such data can provide highly granular inventories of local populations and their characteristics on far faster ...
Lansley, G, Li, W, Longley, PA
openaire   +3 more sources

e-Consumer Behaviour [PDF]

, 2009
Purpose – The primary purpose of this article is to bring together apparently disparate and yet interconnected strands of research and present an integrated model of e-consumer behaviour.
Dennis, Charles, Merrilees, Bill, Jayawardhena, C, Tiu Wright, Len, Dennis, C, Merrilees, B, Jayawardhena, Chanaka, Wright, Len Tiu, Wright, L T, Merrilees, B., Dennis, C., Wright, L. T.   +11 more
core   +1 more source

Market segmentation in the Indonesian banking sector: The relationship between demographics and desired customer benefits

, 2000
The recent economic turmoil in Indonesia has hit the financial service sector hard. Consumer confidence in banks is low and institutions are having to work harder than ever to recruit and retain their customers. In this article the potential for banks to
Alfansi, Lizar, Lizar Alfansi, Sargeant, Adrian, Adrian Sargeant   +3 more
core   +1 more source

Exogenous cognition and cognitive state theory: The plexus of consumer analytics and decision-making

, 2020
We develop the concept of exogenous cognition (ExC) as a specific manifestation of an external cognitive system (ECS). Exogenous cognition describes the technological and algorithmic extension of (and annexation of) cognition in a consumption context ...
Harvey, John, Smith, Gavin, Smith, Andrew, Sparks, Leigh, Goulding, James   +4 more
core   +1 more source

Demographics and consumer ethnocentrism in a developing context: A South African study

South African Journal of Economic and Management Sciences, 2014
The continued growth in international trade results in the fact that consumers in many countries are exposed to increasing amounts of product offerings from various countries of origin.
Chris D Pentz, Nic S Terblanche, Christo Boshoff   +2 more
doaj   +1 more source