Results 81 to 90 of about 1,655,538 (250)

Understanding Key Antecedents of Consumer Loyalty toward Sharing-Economy Platforms: The Case of Airbnb

Sustainability, 2019
Amidst collaborative consumption and developments in information and communication technology, the sharing economy has attracted worldwide attention, being considered sustainable consumption as it shares time, resources, and materials with others ...
Byoungsoo Kim
semanticscholar   +1 more source

Analisis Pengaruh Ekuitas Merek Terhadap Respon Konsumen Pada Produk Levi’s Di Palembang [PDF]

, 2013
This study aimed to examine the effect of brand equity consists of brand awareness, brand associations, perceived quality, and brand loyalty on consumer response Levi's products in Palembang.
Gozali, Donny
core  

Kepuasan Dan Loyalitas Pelanggan Pada Produk Susu Bayi Menggunakan Service Quality Dan Path Analysis

Jurnal Manajemen Teori dan Terapan, 2010
To enlarge market share a company has to produce quality product, accordance with what the consumers want. At the large step company has to be able to see and give more attention to the customer (consumer) satisfaction factors.
Kukuh Winarso
doaj   +1 more source

Analisis Pengaruh Citra Pasar Tradisional terhadap Loyalitas Konsumen dengan Kepuasan Konsumen sebagai Variabel Mediasi (Survei pada Konsumen Pasar Gede Solo) [PDF]

, 2016
The purpose of the research are to analyses (1) the effect of the traditional market image to the consumer; (2) the effect of the traditional market image to consumer loyalty; (3) the effect of consumer satisfaction to consumer loyalty; (4) the effect of
Lamidi, Rina Wulandari, Rahayu Triastity &
core  

Satisfaction, Purchasing Behavior, and Customer Loyalty of Butik Emas Logam Mulia

Journal of Consumer Sciences, 2019
This research study aims to highlights the factors of customer loyalty based on satisfaction, consumer buying behavior at Butik Emas Logam Mulia (BELM) Pulogadung.
Fakhri Reza, Ujang Sumarwan, Hartoyo Hartoyo   +2 more
doaj   +1 more source

Design is More Than Looks: Research on the Affordance of Review Components on Consumer Loyalty. [PDF]

Psychol Res Behav Manag, 2022
Jia Q, Li Y, Wang S.
europepmc   +1 more source

Exploring the role of music on young health and fitness club member loyalty: an empirical study [PDF]

, 2007
The importance of music in the advertising industry has been long established and is well known to induce consumer emotion, enjoyment, attention and recall.
Oliver, John James
core   +1 more source

Optimizing Brand Loyalty: The Effectiveness of Influencer Marketing and Digital Content Campaigns Mediated By Consumer Trust

Inspiration
This study explores how influencer marketing and digital content campaigns affect brand loyalty, with consumer trust acting as a mediator, within Polewali Mandar Regency.
Muhammad Aldi, Whisnu Adisaputra
doaj   +1 more source

PENGARUH CUSTOMER EXPERIENCE DAN STORE ATMOSPHERE TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI (Studi Pada Konsumen De Terazz Corner Singosari Kabupaten Malang) [PDF]

The purpose of this research is to test and analyze the influence of customer experience on consumer loyalty, the influence of store atmosphere on consumer loyalty, the influence of customer experience on consumer satisfaction, the influence of store ...
Athiyab, Muh. Robithul
core  

Affect or cognition: which is more influencing older adult consumers' loyalty?

Heliyon, 2018
In studies on consumer behavior science, it is argued that brand affect, consumer satisfaction, and disconfirmation influence brand loyalty. This study aims to investigate whether the interaction of brand affect and cognition predicts brand loyalty in ...
Deepraj Kaur, Martina Dwi Mustika, Bertina Sjabadhyni   +2 more
doaj   +1 more source