Results 91 to 100 of about 80,155 (292)
Ethics in Consumer Neuroscience: A Non-Exhaustive Presentation [PDF]
Journal of Emerging Trends in Marketing and ManagementSocial sciences have always been subject to ethical considerations, from research to explicit use and implicit meaning of their findings; Consumer Neuroscience has vigorously developed over the last twenty years and associated ethical concerns have ...
Dănuț TRIFU
doaj
NEUROMARKETING – GETTING INSIDE THE CUSTOMER’S MIND [PDF]
Neuromarketing is a relatively new concept which has developed as a consequence of accepting, by an increasing number of persons, the idea that there isn’t an objective reality and that the entire world is actually inside our mind, it is the sum of our ...
Maniu Andreea Ioana +3 more
core
Neuroeconomics: Using Neuroscience to Make Economic Predictions [PDF]
, 2007 Neuroeconomics seeks to ground economic theory in detailed neural mechanisms which are expressed mathematically and make behavioural predictions. One finding is that simple kinds of economising for life-and-death decisions (food, sex and danger) do occur
Camerer, Colin F.
core +2 more sources
Advanced Science, EarlyView.Protein restriction (PR) slows Alzheimer's disease (AD) in mice, and other benefits of PR are due to decreased branched‐chain amino acids (BCAAs). We show that restricting any BCAA has benefits, with sex‐ and BCAA‐specific impacts on pathology, molecular signaling, and cognition.
Reji Babygirija +22 more
wiley +1 more source
Revolutionizing consumer insights: the impact of fMRI in neuromarketing research
Future Business JournalThis study performs a comprehensive bibliometric (performance analysis) and thematic content analysis of global research in "neuromarketing or consumer neuroscience" and "functional magnetic resonance imaging or fMRI." Utilizing the PRISMA framework and ...
Ahmed H. Alsharif, Salmi Mohd Isa
doaj +1 more source
Frontiers in Psychology, 2018 The current paper investigates the value and application of a range of physiological and neuroscientific techniques in applied marketing research and consumer science, highlighting new insights from research in social psychology and neuroscience.
Lynne Bell +6 more
doaj +1 more source
Neural correlates of the affect heuristic during brand choice [PDF]
In this working paper it is investigated how affect and cognition interact in consumer decision making. The research framework is multidisciplinary by applying a neuroscientific method to answer the question which information is processed during brand ...
Harald Kugel +4 more
core
A comparative survey of job prospects for the period 1991-1996 [PDF]
, 1997 How discouraging is the job market for young scientists these days? It seems that most scientists who have tried to land a job in· recent years can tell you, unambiguously, Very. Are prospects bleaker for some experimental psychologists than for others?
Bell, Matthew C., Goodie, Adam S.
core +1 more source
Beyond the icon: Core cognition and the bounds of perception [PDF]
, 2022 This paper refines a controversial proposal: that core systems belong to a perceptual kind, marked out by the format of its representational outputs.
Clarke, Sam
core
ALKBH3 m1A Demethylase Deficiency Reduces Alzheimer's Amyloid‐β Pathology
Advanced Science, EarlyView.This study identifies that ALKBH3‐driven m1A demethylation orchestrates Alzheimer's disease progression by disrupting mitochondrial and synaptic homeostasis. This epitranscriptomic mechanism suppresses PINK1‐mediated mitophagy via m1A erasure, leading to mitochondrial dysfunction, oxidative stress, elevated Aβ production, and impaired microglial ...
Yueyang Li +25 more
wiley +1 more source