Results 51 to 60 of about 3,255,923 (304)

Do Social Media Likes Affect Food Consumption?

Businesses
Social norms can affect food consumption. Although social media could be used to disseminate such norms, there is limited experimental research on the subject.
Maria Mamalikou, Konstantinos Gkatzionis, Malamatenia Panagiotou   +2 more
doaj   +1 more source

The Influence of Social Media-like Cues on Visual Attention—An Eye-Tracking Study with Food Products

Journal of Eye Movement Research
Social media has developed into a leading advertising platform, with Instagram likes serving as visual cues that may influence consumer perception and behavior. The present study investigated the effect of Instagram likes on visual attention, memory, and
Maria Mamalikou, Konstantinos Gkatzionis, Malamatenia Panagiotou   +2 more
doaj   +1 more source

LOYALITAS KONSUMEN DITINJAU DARI PERSEPSI TERHADAP CITRA PERUSAHAAN

Jurnal Psikologi Undip, 2012
This research aims to empirically examine the relationship between perception of corporate image and consumer loyalty. The hypothesis accompanying this research was a positive relationship between perception of corporate image and customer loyalty ...
Retno Putri Sayekti, George Hardjanta, Anna Dian Savitri   +2 more
doaj   +1 more source

CSR practices and consumer perceptions

Journal of Business Research, 2013
Researchers and companies are paying increasing attention to corporate social responsibility (CSR) programs and the reaction to them by consumers. But despite such corporate efforts and an expanding literature exploring consumers' response to CSR, it remains unclear how consumers perceive CSR and which "Gestalt" consumers have in mind when considering ...
Öberseder, Magdalena, Schlegelmilch, Bodo B., Murphy, Patrick E.   +2 more
openaire   +1 more source

Key Drivers of Consumption, Conceptual, Sensory, and Emotional Profiling of Cheeses Based on Origin and Consumer Familiarity: A Case Study of Local and Imported Cheeses in Greece

Gastronomy
The origin of a product, consumer familiarity, and purchasing identity are factors that affect the perception of cheese consumption. The present study aims at identifying consumers’ conceptualizations and attitudes towards local Greek cheeses of the ...
Malamatenia Panagiotou, Efstathios Kaloudis, Danai Ioanna Koukoumaki, Vasiliki Bountziouka, Evangelia Giannakou, Margarita Pandi, Konstantinos Gkatzionis   +6 more
doaj   +1 more source

The Role of Subjective Culture on Consumer Perception towards Service Quality Delivery

Journal of Business and Social Review in Emerging Economies, 2016
Objective: The purpose of this paper is to describe the role of subjective culture in influencing the relationship between service quality and consumer perception.
Tiara Turay
doaj   +1 more source

Social Media Advertising and Consumer Perception on Purchase Intention

SHS Web of Conferences, 2020
In the era of Industrial Revolution 4.0, many companies are using social medias as one of their promotional tools, especially Instagram. The aim of this research is to investigate the influence of Instagram advertising and consumer perception on purchase
Widjojo Suprapto, Ken Hartono, Hakim Bendjeroua   +2 more
semanticscholar   +1 more source

Quality Properties of Crackers Enriched with Composite Flours: Effect on Dough and Final Product

Applied Sciences
Composite flours have been increasingly introduced in bakery products, aiming to enhance their nutritional value and reduce overdependence on imported wheat. Crackers are popular snack items, with potential to affect body weight and health status.
Konstantinos Giannoutsos, Danai Ioanna Koukoumaki, Vasiliki Bountziouka, Tonia Poriazi, Maria Papageorgiou, Dimitris Sarris, Konstantinos Gkatzionis, Eleni Naziri   +7 more
doaj   +1 more source

It is Domestic, it Must Be Healthy: How Health Consciousness and Consumer Ethnocentrism Shape Healthiness Perception and Purchase Intentions of Domestic Food

Organizations and Markets in Emerging Economies, 2019
Consumer ethnocentrism (CET), healthiness perception and health consciousness have been extensively researched in regard to consumer food choices. Literature on domestic food choices provides evidence that CET positively affects consumer preferences ...
Elze Uzdavinyte, Martin Aubel, Justina Gineikienė   +2 more
doaj   +1 more source

Milk packaging innovation: Consumer perception and willingness to pay

, 2020
Currently the cow milk market is characterised by a decrease in consumption and sales, for both fresh and long-life products. In addition to the negative consumer perception towards milk, linked to, for example, its potential perceived negative effects ...
V. Merlino, Filippo Brun, A. Versino, Simone Blanc   +3 more
semanticscholar   +1 more source