Results 51 to 60 of about 64,603 (168)

Online Consumer Behaviors and Consumer Perceptions

open access: yes, 2023
Previous research has shown that blue is the most appealing cold colour and orange is the most appealing warm colour for an informational website respectively. The present study extended the results to a commercial website to explore the effects of warm and cool colours on users' browsing time and willingness to spend money on shopping websites. The 40
openaire   +1 more source

Price Perception, Product Variety, Service Quality, and Promotion: Their Influence on Consumer Purchase Decisions at Superindo Boyolali

open access: yesIndonesian Interdisciplinary Journal of Sharia Economics
This study aims to analyze the influence of price perception, product variety, service quality, and promotion on consumer purchasing decisions at Superindo Boyolali.
Putri Septia Maharani, Wiyadi Wiyadi
doaj   +1 more source

INFLUENCE OF COSMETIC PACKAGING' COLOR ON PRICE PERCEPTION AND CONSUMER PREFERENCES [PDF]

open access: yesAnalele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2018
During the purchasing process, the consumer confronts several packaging designs of different colors carrying or conveying sensory messages; the consumer then interprets these messages and it’s at this moment which several factors intervene (affective ...
AMEL ARABI
doaj  

Impact of scarcity on consumer behavior

open access: yesVìsnik Žitomirsʹkogo Deržavnogo Tehnologìčnogo Unìversitetu: Ekonomìčnì Nauki, 2016
This article analyzes the impact of scarcity on consumer behavior and on perception of scarce goods consumer qualities. The author examines and subjects to the critical analysis the impact of scarcity on consumer behavior within economic theory, the ...
T.U. Kulakovsky
doaj  

Evaluating the Effect of Thermal Treatment on Phenolic Compounds in Functional Flours Using Vis–NIR–SWIR Spectroscopy: A Machine Learning Approach

open access: yesFoods
Functional flours, high in bioactive compounds, have garnered increasing attention, driven by consumer demand for alternative ingredients and the nutritional limitations of wheat flour.
Achilleas Panagiotis Zalidis   +4 more
doaj   +1 more source

Consumer Trust as a Mediator: The Influence of Price Perception and Brand Image on School Choice Decision (Case Study at Ar-Rahman Excellence Junior High School)

open access: yesIndonesian Interdisciplinary Journal of Sharia Economics
This research aims to determine the influence of price perception, brand image, and consumer trust on the decision to choose Ar-Rahman Excellent Junior High School, which is expected to provide input for the institution to increase the number of new ...
Desy Lestari   +2 more
doaj   +1 more source

Understanding the Relationship Between Attitude, Experiences, Awareness and Students Satisfaction with Sustainable Food: A Case Study in Ho Chi Minh

open access: yesJournal on Tourism & Sustainability
This study aims to determine the impact of perception, attitude, and consumer experience on student satisfaction regarding sustainable food in Ho Chi Minh City.
The-Bao Luong   +3 more
doaj   +1 more source

What Links Retail to Modernity? The Future of Retail - Romanian Case Study A combined Analysis of Consumer Perceptions and AI Insights

open access: yesRomanian Economic Journal
This study examines the link between retail and modernity and bring as case study the Romanian perception of the future of the store. The research combines insights from secondary data consumer perception study with the potential applications of AI ...
Andreea Strătilă (Irimia)
doaj   +1 more source

The language of marketing hyperbole and consumer perception-The case of Glasgow. [PDF]

open access: yesPLoS One, 2023
MacNiven S   +3 more
europepmc   +1 more source

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