Toward a Clinical Consumer Psychology
This article promotes the development of clinical consumer psychology; the study of how dysfunctional and maladaptive cognitive and behavioral processes interact with individuals’ consumer experience and behaviors.
Steven S. Posavac +3 more
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Computational models of consumer confidence from large-scale online attention data: crowd-sourcing econometrics. [PDF]
Economies are instances of complex socio-technical systems that are shaped by the interactions of large numbers of individuals. The individual behavior and decision-making of consumer agents is determined by complex psychological dynamics that include ...
Xianlei Dong, Johan Bollen
doaj +6 more sources
Digital Marketing and Consumer Behavioral Psychology: The Transformation of Brand Marketing Mode [PDF]
The advent of the digital age has brought new challenges to the traditional marketing model, and the changes in consumer behavior and psychology have also prompted profound changes in the brand marketing model.
Li Ang
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Research on the Effect of Consumer Psychology on Advertising Creativity Communication [PDF]
Advertising creativity, as one of the important goals of the development of contemporary media, has an irreplaceable position in the news innovation industry, and the ability of advertising creativity, is the main social competitiveness of a news media ...
Zhai Yimeng
doaj +1 more source
Commodity Recommendation Model Integrating User Psychological Data Analysis
E-commerce recommendation plays an irreplaceable role in alleviating product information overload and improving consumers’ personalized experience and sales conversion rate.
Yan Xu, Wantian Cui
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The Effect of Fashion Psychology on the Consumer in Light of COVID-19 [PDF]
Clothes emphasize the way that person thinks, sees and feels about himself, , as it includes the shape of personality and its characteristics, so fashion is a silent language that speaks eloquently about a person's thinking , identity and affects the ...
Mai samir Kamel
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The impact of consumer psychology on university brand choice
Purpose. The purpose of this study is to how the university brand wins the psychology of college students, and discusses the decision-making behavior of college students’ school choice and university brand based on consumer psychology.
Rui Liang
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Video Game Addiction and Emotional States: Possible Confusion Between Pleasure and Happiness?
Internet gaming disorder is characterized by a severely reduced control over gaming, resulting in an increasing gaming time and leading to negative consequences in many aspects of the individual life: personal, family, social, occupational and other ...
Lucio Gros +4 more
doaj +1 more source
Introduction: Although the patient experience of integrated care has been documented for several chronic conditions, little is known in the context of rheumatic and musculoskeletal diseases (RMDs).
Nicola Spezia +4 more
doaj +1 more source
Studi Fenomenologis Interaksi Kuasa pada Relasi Perkawinan Wirausahawan Perempuan di Indonesia
Prevalensi wirausahawan perempuan semakin meningkat dari tahun ke tahun. Perempuan memiliki peranan yang semakin nyata dalam menyumbangkan pertumbuhan ekonomi dalam skala global.
Jony Eko Yulianto +5 more
doaj +1 more source

