Results 21 to 30 of about 1,967,256 (289)

Aesthetics and Consumer Psychology

Maketingu Janaru, 2019
The purpose of this special issue is the reconsideration of what constitutes beautiful design based on a discussion of aesthetics and consumer psychology.
Hiroaki Ishii
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Kilo what? Default units increase value sensitivity in joint evaluations of energy efficiency

Judgment and Decision Making, 2020
The unit in which numerical information is presented can have a strong influence on how decision makers evaluate and choose between available choice options.
Mario Herberz, Tobias Brosch, Ulf J. J. Hahnel   +2 more
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The Psychology of Shared Consumption

, 2023
People often engage in shared consumption experiences with other people, including romantic partners, friends, family, coworkers, neighbors, and acquaintances.
Kwon, Theresa A, Liu, Peggy J
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Marketing psychology in the conditions of business virtual reality: Motivation aspect

Innovation and Sustainability, 2023
In the article, the author expressed the opinion that among the main motives that prompt an individual to take actions such as making purchases, it is worth mentioning the motive of acquiring a new one, the words of stability, the motive of independence,
Yu. Radzikhovska
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Effects of Low-Calorie Nutrition Claim on Consumption of Packaged Food in China: An Application of the Model of Consumer Behavior

Frontiers in Psychology, 2022
More and more packaged products in China have been labeled as low-calorie products since the official implementation of nutrition claims in 2007. But little was known about the impact of such claims on the Chinese consumption of low-calorie food on the ...
Zeying Huang, Haijun Li, Pei Wang, Jiazhang Huang   +3 more
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Intention to Remain at Work Until Legal Retirement Age: A Comparative Analysis Among Different Age Subgroups of Employees

Europe's Journal of Psychology, 2013
The paper is an empirical contribution to the intention to remain at work until legal retirement age among different age subgroups of employees. Three groups of antecedents are analyzed: health condition, professional competence, and psychosocial work ...
Catherine Hellemans, Caroline Closon
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PSYCHOLOGY AND CONSUMER BEHAVIOR [PDF]

Annals of the University of Petrosani: Economics, 2018
Consumer psychology debuted through a series of creative research, dealing with the links between firms producing and distribution, on the one hand, and people, as the public, products and services offered for sale.
ROXANA PLEŞA
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Quantitative Analysis of Regional Luxury Brand Marketing Using Logit Model

Journal of Mathematics, 2022
The luxury consumer market in my country is developing rapidly. However, due to the differences in the culture and consumer psychology of different regions in my country, the marketing status of luxury goods in my country will be different in different ...
Xianfeng Chen
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Digital Marketing and Consumer Behavioral Psychology: The Transformation of Brand Marketing Mode [PDF]

SHS Web of Conferences
The advent of the digital age has brought new challenges to the traditional marketing model, and the changes in consumer behavior and psychology have also prompted profound changes in the brand marketing model.
Li Ang
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Computational models of consumer confidence from large-scale online attention data: crowd-sourcing econometrics. [PDF]

PLoS ONE, 2015
Economies are instances of complex socio-technical systems that are shaped by the interactions of large numbers of individuals. The individual behavior and decision-making of consumer agents is determined by complex psychological dynamics that include ...
Xianlei Dong, Johan Bollen
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