Results 151 to 160 of about 6,114 (262)

How Artificial Intelligence Influences Consumer Reflection in Decision‐Making: The Role of AI Anthropomorphism and Reinforcement

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Consumer reflexivity describes how individuals evaluate consumption in relation to their historical, social, and ideal selves. As AI‐driven recommendations become increasingly personalized, understanding how AI design features shape these reflexive processes is essential.
En Chen, Jie Meng, Safak Dogan
wiley   +1 more source

From Real to Artificial: How Profile Image Realism Shapes Warmth, Competence, and Trade Outcomes in Swapping Platforms

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This research investigates how value transparency and profile image realism jointly shape consumers' perceptions and trade behavior in Consumer‐to‐Consumer (C2C) swapping platforms. Across three studies, we examine whether realistic profile images enhance perceived warmth and competence, thereby fostering trade intentions under different ...
Sarah (Sa'arah) Alhouti   +2 more
wiley   +1 more source

AI Cracks Jokes: Building Consumer–Brand Closeness Through Machine‐Generated Humor

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Integrating AI led social cues into service encounters has become a key strategy for humanizing technology. Grounded in Social Penetration Theory, this research examines how AI‐generated humor styles (affiliative vs. self‐defeating) influence consumer brand identification and proposes consumer personality as a key moderator.
Heng Chu   +3 more
wiley   +1 more source

Lonely and Sick: The Role of Social Media in Consumer Practices of Relief

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Loneliness is increasingly recognized as a major mental health concern, yet the role of social media in alleviating it remains poorly understood. This study asks how social media help consumers cope with loneliness amid chronic illness. Focusing on women living with endometriosis, an under‐recognized and often stigmatized condition marked by ...
Beatrice Medici   +2 more
wiley   +1 more source

Bridging Fragmentation in Digital Transformation Research: Building an Interface Between Operations Management and Information Systems

open access: yes
Journal of Operations Management, EarlyView.
Sunil Tiwari   +7 more
wiley   +1 more source

Speech and Deep Brain Stimulation in Parkinson's Disease, Essential Tremor, and Dystonia: A Systematic Review and Meta‐analysis

open access: yesMovement Disorders, EarlyView.
Abstract Deep brain stimulation (DBS) effectively treats motor symptoms in movement disorders but often compromises speech through incompletely defined mechanisms. We conducted a PROSPERO‐registered systematic review and meta‐analysis of publications through August 2024 (CRD42024527738).
Elina Tripoliti   +15 more
wiley   +1 more source

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