Results 71 to 80 of about 123,879 (300)

Bio‐templated Piezoresistive Yarn for High Sensitivity Movement Monitoring Textiles

open access: yesAdvanced Science, EarlyView.
This study developed a conductive coating by biotemplating silver nanoparticles (AgNPs) onto a Potato virus A (PV) particle network, cross‐linked on co‐polyamide‐starch (CoPA‐SS) coils. The combination of CoPA‐SS's shape memory and PV‐AgNP's piezoresistivity achieved high strain sensitivity and minimal hysteresis.
Swarnalok De   +10 more
wiley   +1 more source

City Branding – All Smoke, No Fire?

open access: yesNordicom Review, 2006
Successful corporate branding requires that questions related to communication, publicity, and organizational structures are addressed. An uncritical adoption of approaches known from traditional product branding will inevitably give problems as the ...
Stigel Jørgen, Frimann Søren
doaj   +1 more source

Corporate branding effects on consumer purchase preferences in Serbian telecom market

open access: yesApstract: Applied Studies in Agribusiness and Commerce, 2011
This research is carried out to know the role of corporate branding in mobile phone network along with different influencing factors involved in the purchase of mobile telephone connections.
Gajo Vanka
doaj   +1 more source

Recycled Piezoelectric Materials with Competitive Second‐Life Functional Properties

open access: yesAdvanced Electronic Materials, EarlyView.
The essential piezoelectric ceramics with heavy ecological footprints are not sufficiently recycled. This work demonstrates the feasibility of recycling different types of piezoelectric ceramics using different binders, where the terpolymer binder with relatively large permittivity facilitated superior retention of properties after recycling, promoting
Mohadeseh Tabeshfar   +2 more
wiley   +1 more source

Employer Brandıng on Brand Cıtızenshıp Behavıor: Explorıng the Medıatıon of Brand-Person Fıt and Brand Commıtment

open access: yesAPMBA (Asia Pacific Management and Business Application), 2017
In the service industry, customer perception of the corporate brand is often based on the employee they interact with. Employer branding can be beneficial to attract and retain employees, as doing so can distinguish the company from competitors. Employer
Rini Safitri   +2 more
doaj   +1 more source

'TV Format Protection through Marketing Strategies?' [PDF]

open access: yes, 2008
Commercially successful programme ideas are often imitated or adapted. Television formats, in particular, are routinely copied. Starting from radio formats in the 1950s to game shows and reality programme formats of today, producers have accused others ...
Singh, Sukhpreet
core  

Accounting for Substitution: Improving Estimates of GHG Reductions From Cattle‐Based Product Demand Shifts

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT Estimates of reductions in greenhouse gas (GHG) emissions from lower demand for cattle‐based products must account for substitution effects. This study collected data through two surveys—one on ground beef and another on dairy milk—to evaluate substitution effects and potential GHG reductions.
Brandon R. McFadden   +5 more
wiley   +1 more source

ANALYSIS OF THE EFFECT OF E-RECRUITMENT, EMPLOYER BRANDING, AND CORPORATE REPUTATION ON THE INTEREST OF GENERATION Z IN APPLYING FOR JOBS

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This study investigates the influence of e-recruitment, employer branding, and corporate reputation on job application interest among Generation Z fresh graduates in Surakarta City, Central Java.
Elisabet Putri Permatasari   +1 more
doaj   +1 more source

MEASURING EFFICIENCY AND COMPETITIVE ADVANTAGES OF GRAPHIC SOLUTIONS OF VISUAL COMMUNICATIONS

open access: yesВестник Российского экономического университета имени Г. В. Плеханова, 2017
To measure the efficiency of graph solutions and competitive advantages of visual communications it is expedient to use science-metric methods, including those which measure trace characteristics of respondents (Trace Analysis).
Vladimir M. Kiselev   +5 more
doaj   +1 more source

Brand mergers: How attitudes influence consumer identity preferences [PDF]

open access: yes, 2012
In the context of a merger, management of corporate brand names and logos assumes a critical role. The purpose of this paper is to provide a better understanding of the corporate brand redeployment decision.
César - Machado, Joana   +3 more
core  

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