Results 11 to 20 of about 21,935 (311)

Corporate Image as a Differentiation Strategy in Healthcare: A Study in the COVID-19 Crisis Period in Turkey

open access: goldSAGE Open
This study aims to examine the protective and positive effects of corporate image in healthcare services from the perspective of Porter’s General Competitive Strategies.
Esra Fener, Tuncay Köse
doaj   +2 more sources

Pengaruh Advertising dan E-Wom terhadap Corporate Image Ramayana Department Store

open access: greenAlmana: Jurnal Manajemen dan Bisnis, 2019
Penelitian ini bertujuan untuk mengetahui pengaruh Advertising dan E-WOM terhadap Corporate Image Ramayana Department Store. Populasi dalam penelitian ini adalah masyarakat Kota Bandung yang memiliki akun social media Instagram.
Ghana Andriansyah, Sriwardani Sriwardani
doaj   +2 more sources

Rippling effect of corporate governance and corporate social responsibility synergy on firm performance: The mediating role of corporate image

open access: yesCogent Business & Management, 2023
There is a lack of consensus on how corporate governance and CSR relationships manifest across different institutional contexts especially within emerging economies, despite the wealth of available studies on the two concepts.
Klenam Korbla Ledi   +1 more
doaj   +1 more source

The impact of product image, CSR and green marketing in organic food purchase intention: Mediation roles of corporate reputation

open access: yesCogent Business & Management, 2022
Recent research has focused mainly on the impact of corporate social responsibility (CSR). However, few studies have examined the impact of CSR and corporate image on organic food consumption, particularly in developing nations.
Lakkana Hengboriboon   +3 more
doaj   +1 more source

Komunikasi dalam Manajemen Reputasi Korporasi

open access: yesJurnal Ilmu Komunikasi, 2013
: Reputation is an important concept for the corporation. In the highly competitive situation, reputasi help the corporation to develop and maintain its existency.
André A. Hardjana
doaj   +1 more source

Corporate image in behavioral marketing of business entities [PDF]

open access: yesInnovative Marketing, 2018
Nowadays, the development of an effective corporate image model is a topical issue. Under increasing competition in many economic spheres, forming the company’s reputation and meeting the growing needs of consumers are especially noteworthy.
Oksana Polinkevych, Ryszard Kamiński
doaj   +2 more sources

IS THERE A RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND CORPORATE REPUTATION? EVIDENCE FROM THE CROATIAN NEWSPAPER INDUSTRY

open access: yesElektronički Zbornik Radova Veleučilišta u Šibeniku, 2022
In order to contribute literature in the field of corporate social responsibility and corporate reputation in the media industry, a survey was conducted on a sample of Croatian companies.
Miroslav Ivić   +2 more
doaj   +1 more source

A Study on Linking Korean Wave and Corporate Image on Country Image, Perceived Quality

open access: yesAsia Marketing Journal, 2018
This study examines the linkage between Korean wave, corporate image and country image, perceived quality of products made in the country. To close a gap lacking empirical studies on impacts of corporate image to country image and to further understand ...
Sang Mook Kim, Joo Nam Kim, Min Jae Park
doaj   +1 more source

The Influence of Social Responsibility in Employee Satisfaction Mediated by Corporate Image and Organizational Commitment

open access: yesJurnal Ilmiah Akuntansi dan Bisnis, 2020
This study aims to examine the effect of corporate social responsibility on employee satisfaction that is mediated by corporate image and organizational commitment.
Wahidahwati Wahidahwati   +1 more
doaj   +1 more source

Organizational Citizenship Behaviour, Hospital Corporate Image and Performance [PDF]

open access: yesJournal of Competitiveness, 2014
This study examines the relationship between organizational citizenship behaviour, hospital corporate image and performance. Questionnaires were distributed to 350 patients and 298 usable questionnaires were returned representing a return rate of 85.7 ...
Obamiro John Kolade   +2 more
doaj   +1 more source

Home - About - Disclaimer - Privacy