Results 21 to 30 of about 580,716 (255)
Elektronički Zbornik Radova Veleučilišta u Šibeniku, 2022 In order to contribute literature in the field of corporate social responsibility and corporate reputation in the media industry, a survey was conducted on a sample of Croatian companies.
Miroslav Ivić +2 more
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Jurnal Ilmiah Akuntansi dan Bisnis, 2020 This study aims to examine the effect of corporate social responsibility on employee satisfaction that is mediated by corporate image and organizational commitment.
Wahidahwati Wahidahwati +1 more
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What do we mean by corporate social responsibility? [PDF]
, 2001 There have long been conflicting expectations of the nature of companies’ responsibilities to society. However, for those businesses that do undertake what might be termed “corporate social responsibility”, what is actually socially responsible behaviour
Moir, Lance
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Corporate Social Responsibility in Forming Corporate Image
Engineering Economics, 2011 This article analyses the impact corporate social responsibility has on corporate image, basing the findings theoretically and empirically. The first part of this article focuses on a theoretical concept of corporate social responsibility. The authors analyze different definitions of corporate social responsibility, review chronological development ...
Virvilaite, Regina +2 more
openaire +2 more sources
Promoting business with corporate gifts: major issues and empirical evidence [PDF]
, 2006 Corporate gifts are an important tool in the marketing communication mix. This paper is divided into two parts. It first reviews the literature of corporate gifts and incentives, focusing on major issues in the use of corporate gifts: marketing issues ...
Fan, Y
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LOYALITAS KONSUMEN DITINJAU DARI PERSEPSI TERHADAP CITRA PERUSAHAAN
Jurnal Psikologi Undip, 2012 This research aims to empirically examine the relationship between perception of corporate image and consumer loyalty. The hypothesis accompanying this research was a positive relationship between perception of corporate image and customer loyalty ...
Retno Putri Sayekti +2 more
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Mempertahankan Citra Perusahaan Dengan Meningkatkan Marketing Public Relations Dan Service Quality
At-Tadbir: Jurnal Ilmiah Manajemen, 2021 This research aimed to analyze the effect of marketing public relations and service quality on corporate image of PT. Delta Abadi Sentosa in Banjarmasin. This research employed explanatory research type.
Norbaiti Norbaiti, Rizky Nastiti
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Procedia Economics and Finance, 2015 Abstract In order to measure the corporate image and identity of companies the Corporate Character Scale was developed. This scale consists of seven dimensions of corporate personality: Agreeableness, Enterprise, Competence, Chic, Ruthlessness, Informality and Machismo.
Maťová, Hana +4 more
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Cleaner and Responsible ConsumptionThis article examined how Environmental Corporate Social Responsibility (ECSR) activities directed through green innovation influence corporate image and corporate social performance.
Edward Fosu +3 more
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The influence of religiosity, profit loss and sharing and corporate image toward consumer intentions of Muamalat bank financing [PDF]
, 2020 Purpose: This study aims to look at the influence of religiosity, profit and loss sharing and corporate image on consumer intentions of Muamalat bank financing in Madiun Design/methodology/approach: this study used a quantitative approach with a sample ...
Budiyanto +2 more
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