Jurnal Ilmiah Islam Futura, 2021 Indonesia’s financial inclusion and literacy index level in the Islamic capital market sector is quietly low at around 0.02% and 0.01%. Though Indonesia is known as a country with the largest Muslim population in the world with more than 85%. Furthermore,
Syafwendi Syafril
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Corporate rebranding process in the digital age:from linear single-ending process to ongoing life cycle process [PDF]
, 2021 . Digitalization has had a major impact on branding and branding activities with its several different digital channels and digital tools. However, the way digitalization has affected corporate rebranding has received only minor attention in prior ...
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Corporate Rebranding and Customers’ Retention. A Study of Selected Telecommunication Firm in Nigeria [PDF]
Cactus, 2020 Organizations rebrand as the need arises. The effect of this strategic action has divergent results in the literature, depending on the measure of performance.
Powel Maxwell Worimegbe, Agbaje Ifedayo
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METHODS AND TECHNIQUES OF INTANGIBLE ASSETS MANAGEMENT
Стратегические решения и риск-менеджмент, 2014 There is an adjusted classification of intangible assets, formalized and nonformalized in terms of legislation, in the article. The methods of compatibility detection of company corporate cultures during merger and affiliation are presented, the list of ...
L. Mokrova
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The Competing Dynamics and Relationships in Corporate and Local Government Agency Constructions of Place [PDF]
Dynamic Relationships Management Journal (DRMJ), 2014 This paper explores the dynamics of how private sector business entities and local government bodies perceive and interact with the identity of the locality in which they operate.
Natalie Russell +3 more
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Corporate Rebranding tokobagus.com Menjadi olx.co.id [PDF]
, 2018 ABSTRAK Penelitian ini dilakukan dengan tujuan untuk mengetahui bagaimana corporate branding melalui promotional tools yang dilakukan oleh tokobagus.com.
Zubaedah, Laily Maknin
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Visual Identity and Rebranding
Marketing of Scientific and Research Organizations, 2015 The goal of this article is to highlight the essence of visual identification and rebranding, as well as to discuss elements of corporate identity, which are subject to revitalization in the process of refreshing the image of a brand.
Wrona Katarzyna
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Rebranding the identity of a municipal university as a tool for its promotion
Управление культурой, 2023 One of the effective tools for promoting a university, expanding visual communication and informing the audience about it in the socio-cultural space is the creation of a corporate identity, expressed in a diverse identity of the organization.
Inna A. Akhyamova, Svetlana A. Pletneva
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Positioning the Destination Product-Can Regional Tourist Boards Learn from Private Sector Practice? [PDF]
, 1998 This article examines the role of positioning in the marketing of a tourism destination. The study focuses on the current positioning strategies pursued by the Regional Tourist Boards (RTBs) in England.
Connell J. +9 more
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ANALISIS MODEL CORPORATE REBRANDING DALAM MENINGKATKAN BRAND EQUITY MELALUI PROGRAM MARKETING MIX (survei pada komunitas pendengar radio play99ers di kota bandung) [PDF]
, 2020 Vera Silviana (1802935) ”Analisis Model Corporate Rebranding dalam Meningkatkan Brand Equity Melalui Program Marketing Mix (Survei pada Komunitas Pendengar Radio Play99ers di Kota Bandung)” tesis ini di bawah bimbingan Dr. Lili Adi Wibowo, S.Pd.,S.Sos.,M.
Vera Silviana, -
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