Results 21 to 30 of about 303 (175)

Corporate rebranding and performance of financial institutions in Ghana

Journal of Asian Business Strategy, 2016
Rebranding has become a popular topic to organizations, banks especially, in the past few years. The study sought to ascertain the impact of corporate rebranding on an organization’s image and performance. Factors that cause rebranding and the measures that organizations put in place to promote positive image and enhance performance after rebranding ...
Pearl Owusua Yeboah, Michael Addaney
openaire   +1 more source

Turning the Tables: Leveraging Purpose as a Strategic Advantage for SMEs

Strategic Change, EarlyView.
ABSTRACT When executed well, purpose can become a transformative force, turning a business into a breakout success. Despite the wave of purpose‐driven businesses in recent years, the concept of purpose remains underdeveloped. Purpose is a core component of business models but is difficult to retrofit into large corporations, which makes it especially ...
Klaus Heine, Glyn Atwal, Sonja Sperber
wiley   +1 more source

Living the Corporate Rebrand: The Employee Perspective

Corporate Reputation Review, 2012
The aim of this article is to examine employee challenges to living the brand after rebranding has occurred. Although employees may want to ‘live’ the corporate brand, there are challenges and barriers that prevent them from effectively doing this, particularly after a corporate rebranding process.
openaire   +2 more sources

Navigating the Rapids: How Non‐Governmental Organization Managers Develop Strategic Adaptation to Repressive Political Environments

Public Administration and Development, EarlyView.
ABSTRACT This article explores the management adaptation strategies non‐governmental organizations (NGOs) managers employ in order to operate in repressive political environments. It answers the question: how do NGO managers initiate, manage and sustain internal change when the political/regulatory environment changes?
Charles Kaye‐Essien, Shahjahan Bhuiyan, Ghadeer Ali   +2 more
wiley   +1 more source

Technical wildness: Modernity, romanticism, and the technocratic turn in Scottish rewilding

People and Nature, EarlyView.
Abstract Technical wildness is a new and increasingly influential culture of nature. This paper marks its emergence in Scotland in the early 2020s. Focusing on Scotland's rapidly evolving land management sector, the paper traces how private rewilding companies position science‐led land management and natural capital markets as the most effective ...
Theo Stanley
wiley   +1 more source

Green Transition, Extractive Continuities: Lithium Mining and the Environmental Contradictions of Sustainability

Sustainable Development, EarlyView.
ABSTRACT Global decarbonization has positioned lithium as a strategic mineral for electric vehicles, battery storage, and low‐carbon development. Yet its extraction raises serious environmental, political, and justice concerns that complicate dominant narratives of clean energy progress.
Jacob Kwakye
wiley   +1 more source

From armed roots to airline routes in South America: A dual imprinting perspective

Strategic Management Journal, EarlyView.
Abstract Reserch Summary We propose that founding partner relationships can leave distinct imprints on organizations that differ in durability and in how they respond to subsequent changes involving the founding partner. Examining South American airlines founded between 1919 and 1984, we argue and find that such relationships simultaneously create an ...
Kunyuan Qiao, Shon R. Hiatt, Wesley D. Sine   +2 more
wiley   +1 more source

Is corporate rebranding a double-edged sword? Consumers` ambivalence towards corporate rebranding of familiar brands

Asia Marketing Journal, 2014
Corporate rebranding has been evident in the qualitative corporate rebranding studies as an imposed organizational change that induces mixed reactions and ambivalent attitudes among consumers. Corporate rebranding for the established and familiar corporate brands leads to more ambivalent attitudes as these companies represent larger targets for ...
openaire   +2 more sources

The House of Lords and Devolution: Already a Chamber of the Nations and Regions?

The Political Quarterly, EarlyView.
Abstract When it published its report in 2022, one of the main recommendations of the Brown Commission, established by the Labour Party to examine the future governance of the UK, was for the replacement of the House of Lords with an ‘assembly of the nations and regions’.
Adam Evans
wiley   +1 more source

DESIGN/REDESIGN IN AEROSPACE LOGO GRAPHICS

Journal of Industrial Design and Engineering Graphics
This paper explores the design of logos in the aeronautical field, especially for the Faculty of Aerospace Engineering from Bucharest. The article aims to identify a new image for the Faculty of Aerospace Engineering in order to create a corporate ...
Elena-Raluca RADU
doaj   +6 more sources