Results 201 to 210 of about 36,373 (255)

Corporate social responsibility, country reputation and corporate reputation

Multinational Business Review, 2019
PurposeThis paper aims to explore the relationship between corporate social responsibility (CSR) and corporate financial performance (CFP) from a shared value perspective. Adopting reputation as a multilevel form of value that mediates the CSR–CFP relationship, the paper explains how CSR initiatives may enhance both firm and country reputation and how ...
Keith James Kelley   +2 more
openaire   +3 more sources

Comparing Effects of Country Reputation and the Overall Corporate Reputations of a Country on International Consumers’ Product Attitudes and Purchase Intentions

Corporate Reputation Review, 2010
The purpose of this study is to compare effects of country reputation and the overall corporate reputations of a country on international consumers’ product attitudes and purchase intentions. The country-of-origin effect can be linked not only to country reputation but also to the overall corporate reputations of a country.
Minjeong Kang, Sung-Un Yang
openaire   +3 more sources

The placement of country reputation towards place management

Journal of Place Management and Development, 2017
PurposeUntil now, scholars have devoted insufficient attention to theories of place reputation – at the city, region and country levels. Furthermore, the literature does suggest a theoretical link between country reputation and country-of-origin (COO). To foster an alignment between country reputation and place management, this paper aims to trace the ...
Fabiana Gondim Mariutti
openaire   +3 more sources

Country Reputation and Corporate Activity

Management Science
We study the link between a previously neglected form of intangible firm asset—country reputation—and corporate sales. By exploiting variation in nationalities of foreign victims in local terror attacks, we detect unanticipated distortions in reputations of local countries in foreign countries and we pin down reductions in sales of local country firms
Mehmet I. Canayaz, Alper Darendeli
openaire   +3 more sources

Country Reputation in Multidimensions: Predictors, Effects, and Communication Channels

Journal of Public Relations Research, 2008
A country's reputation is a subject of increasing interest for the practice and research of public relations and public diplomacy. South Korea's reputation as viewed by Americans, the country's most strategic foreign public, is the topic of this study.
Sung-Un Yang   +3 more
openaire   +3 more sources

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