Results 271 to 280 of about 777,110 (284)
Some of the next articles are maybe not open access.

Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy

Journal of Hospitality Marketing and Management, 2019
João Guerreiro   +2 more
exaly  

The differential impact of user- and firm-generated content on online brand advocacy: customer engagement and brand familiarity matter

European Journal of Innovation Management
Ahmad Aljarah   +2 more
exaly  

Advocates and adversaries: examining the role of supplier advocacy on customer reacquisition

Journal of Personal Selling and Sales Management
Sijun Wang, Leach Mark, Ellen Pullins
exaly  

Eliciting the Nexus Between Hotel Service Attributes and Customer Advocacy: Moderating Effect of Brand Resonance

Journal of Quality Assurance in Hospitality and Tourism
Hossein G. Olya   +2 more
exaly  

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