Results 31 to 40 of about 4,229,367 (250)

Engaging with Brands: The Influence of Dispositional and Situational Brand Engagement on Customer Advocacy

, 2018
Branding research has explored the processes underlying consumers’ engagement with brands, with research exploring both dispositional and situational forms of engagement.
Spangenberg, E.R., Czellar, S., Liu, R.L., Sprott, D.E.   +3 more
core   +1 more source

QRICH1 Disrupts Endoplasmic Reticulum Homeostasis and Amplifies NF‐κB Signaling in Periodontal Ligament Stem Cells to Exacerbate Diabetic Periodontitis

Advanced Science, EarlyView.
QRICH1 has been established as a key factor contributing to impaired osteogenic potential and accelerated apoptosis of PDLSCs in diabetic periodontitis. QRICH1 not only significantly enhances UPR‐associated apoptotic signaling but also amplifies NF‐κB‐mediated inflammatory responses. Its inhibition restores osteogenic capacity and reduces alveolar bone
Han Li, Xiaoyu Yang, He Wang, Yunchun Kuang, Yiyao Hu, Houxuan Li, Shuhong Li, Deping Zeng, Jie Li, Jinlin Song   +9 more
wiley   +1 more source

Customer engagement and employee engagement, two sides of a coin: intellectual structures using bibliometric analysis [PDF]

Customer engagement (CE) and employee engagement (EE) are discussed in a fragmented manner in the hospitality and tourism literature. Given the growth in hospitality and tourism research, it is quite valuable to explore how these constructs are ...
Abbas, Zuhair, Ahmad Rather, Raouf, Muhammad, Shoaib, Khalil, Maroof, Rehman, Mohsin Abdur   +4 more
core   +1 more source

A netnographical approach to typologizing customer engagement and corporate misconduct

, 2020
Customer engagement has important implications for the organization. The study developed a typology to understand customer engagement and its relationship with corporate misconduct.
Prentice, C, Han, X, Hua, LL, Han, Xiaoyun, Hua, Lian-Lian, Prentice, Catherine   +5 more
core   +1 more source

Symbiont‐Induced HSP83 Establishes Two‐Tiered Control of Antifungal Immunity in an Invasive Beetle–Fungus Complex

Advanced Science, EarlyView.
In an invasive beetle–fungus complex, the mutualist Leptographium procerum induces host HSP83 and modulates Toll‐dependent antifungal immunity. HSP83 mediates two‐tiered control by associating with selected fungal recognition receptors and restraining Dorsal‐driven antimicrobial peptide transcription.
Qingtai Yang, Zhudong Liu, Yuqiao Yin, Jing Su, Dunyang Yu, Longsheng Xing, Zhen Zou, Le Kang, Jianghua Sun   +8 more
wiley   +1 more source

Relational bonds and customer engagement in the hospitality industry: testing the mediating role of customer psychological ownership [PDF]

Journal of Economics Finance and Administrative Science
PurposeThis study examines the direct linkages between relational bonds (RB), customer engagement (CE), and customer psychological ownership (CPO), and explores the mediating role of CPO in the relationship between RB and CE in the hospitality industry ...
Tawseef Ahmad Ganaie, Rafi Ahmad Lone, Mushtaq Ahmad Bhat   +2 more
doaj   +1 more source

An Organic Approach to Customer Engagement and Loyalty

, 2020
The paper draws on customer engagement literature to propose an organic approach to achieving customer loyalty. The organic approach is reflected in customers’ volitional engagement in an online brand community without any deliberate marketing endeavors ...
Lin, Xiaolin, Wang, Xuequn, Prentice, Catherine   +2 more
core   +1 more source

Structural Divergence Between the Moltbook AI‐Agent Network and Human Social Networks

Advanced Science, EarlyView.
Analysis of the Moltbook AI‐agent network reveals a striking combination of familiar global scaling and distinct internal organization. Attention is highly concentrated, reciprocity is limited, connected triads are suppressed, and communities are strongly modular.
Wenpin Hou, Zhicheng Ji
wiley   +1 more source

BUILDING CONSUMER ENGAGEMENT IN SOCIAL MEDIA: A SYSTEMATIC LITERATURE REVIEW

Journal of Business Management and Accounting
This study aims to investigate the dimensions of customer engagement (CE) in social media and what theories and methods are employed to scrutinize CE on social media. This study systematically used the literature review of 77 articles.
Dina Mardhatilah, Azizah Omar, Elisabet Dita Septiari   +2 more
doaj   +1 more source

FAM134B Restricts African Swine Fever Virus Capsid Assembly via Reticulophagy and Its Antiviral Activity is Antagonized by the Viral Virulence‐Associated Factor pMGF300‐2R

Advanced Science, EarlyView.
ABSTRACT African swine fever (ASF), caused by African swine fever virus (ASFV), is a devastating viral disease in domestic pigs and wild boar. ASFV is a large DNA virus whose capsid assembly takes place within perinuclear viral factories (VFs). Accumulating evidence has demonstrated that reticulophagy confers antiviral activity against multiple RNA ...
Rui Luo, Jing Zhang, Ruojia Huang, Xianfeng Zhang, Lian‐Feng Li, Jing Lan, Zhanhao Lu, Yuan Sun, Tao Wang, Hua‐Ji Qiu   +9 more
wiley   +1 more source