Results 31 to 40 of about 7,437,808 (294)
The role of customer experience in building brand loyalty within the service context [PDF]
, 2008 Customer experience theory, research, and practice represent an evolving area of study within the marketing discipline. Despite its importance, the customer experience concept remains vague and lacks a thorough theoretical foundation.
Ismail, AR, Melewar, TC
core
Advanced Engineering Materials, EarlyView.The documentation of component manufacture has become an essential part of today's production processes, especially for the analysis and optimization of production or component design with regard to structural performance, economic efficiency, and sustainability.
Björn Denker +4 more
wiley +1 more source
A structural model to examine the antecedents and consequences of customer with experiential brands [PDF]
, 2010 Despite the increasing attention towards customer experience, empirical research to explain this notion, its antecedents and its consequences is still limited.
Ismail, AR, Melewar, TC
core
The Web 2.0 as Marketing Tool: Opportunities for SMEs [PDF]
, 2008 The new generation of Internet applications widely known as Social Media or Web 2.0 offers corporations a whole range of opportunities for improving their marketing efficiency and internal operations.
Constantinides, Efthymios
core +3 more sources
Advanced Functional Materials, EarlyView.In this study, the preparation techniques for silver‐based gas diffusion electrodes used for the electrochemical reduction of carbon dioxide (eCO2R) are systematically reviewed and compared with respect to their scalability. In addition, physics‐based and data‐driven modeling approaches are discussed, and a perspective is given on how modeling can aid ...
Simon Emken +6 more
wiley +1 more source
The role of immersive technology in Customer Experience Management
Journal of Marketing Theory and Practice, 2021 Immersive technologies are redefining and revolutionizing the staging of experiences and co-creation of value, implicating the management of customer experiences.
M. Claudia, Tom Dieck, D. Han
semanticscholar +1 more source
Applying marketing’s new dominant logic for interpreting customer experiences with brands [PDF]
, 2010 The concept of customer experience is evolving to an imperative area of study within the marketing discipline. Despite its importance and the positive attention this concept is receiving in the literature, the explanation of customer experiences remains ...
Ismail, AR +3 more
core
Advanced Robotics Research, EarlyView.A soft robotic simulator is developed to replicate the digital removal of feces (DRF), a sensitive yet essential nursing procedure. Integrating soft actuators, sensors, and a realistic rectal model, the simulator balances functional fidelity with perceptual realism. Engineering evaluations and nurse feedback confirm its potential to enhance training in
Shoko Miyagawa +10 more
wiley +1 more source
Multichannel in a complex world [PDF]
, 2012 The proliferation of devices and channels has brought new challenges to just about every organisation in delivering consistently good customer experiences and effectively joining up service provision with marketing activity, data and content.
Clark, Moira, Perkins, N.
core
Advanced Sustainable Systems, EarlyView.This article explores what drives households to adopt solar PV and battery systems in South East Queensland. Using hybrid discrete choice experiments, it reveals distinct adopter profiles and highlights cost, system size, and energy independence as key motivators.
Mohammad Alipour +3 more
wiley +1 more source