Digital Information Ecosystems in Modern Care Coordination and Patient Care Pathways and the Challenges and Opportunities for AI Solutions. [PDF]
J Med Internet ResChen Y, Lehmann CU, Malin B.
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Chronic disease management: policy design based on service design methods. [PDF]
Front Public HealthXue J, Jiang W, Xu X, Tan H, Wang G.
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A new cross-disciplinary model for early integration of palliative care for patients with incurable cancer - an intervention development study. [PDF]
BMC Palliat CareSwenne J +7 more
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Streamlining emergency nursing care post-pandemic: A lean approach for reducing wait times and improving patient and staff satisfaction in the hospital. [PDF]
BMC NursHussein AHM +3 more
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Digital Customer Journey Mapping: Touchpoint Optimization for Enhanced Customer Experience
Iconic Research and Engineering Journalsopenaire +1 more source
Implementation of Customer Journey Mapping in Digital Business Development
International Journal of Science and Research (IJSR)openaire +1 more source
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Reimagining customer service through journey mapping and measurement
European Journal of Marketing, 2020Purpose How can customer service be so bad in an era when companies collect endless data on customer interactions? The purpose of this paper is to contribute to the important challenge of elevating customer service delivery by providing guidelines for when and how to select optimal measures of customer service measurement using a new decision ...
Steven W Hartley, Charles H Patti
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How to create a realistic customer journey map
Business Horizons, 2017Abstract Although many articles discuss customer journey mapping (CJM), both academics and practitioners still question the best ways to model the consumer decision journey. We contend that most customer journey maps are critically flawed. They assume all customers of a particular organization experience the same organizational touchpoints and view ...
Mark Rosenbaum
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Customer Journey Mapping as an Advocacy Tool for Disabled People
Social Marketing Quarterly, 2012Customer journey mapping originated as a market research tool to help commercial businesses understand consumers’ motivations and behaviors. More recently, customer journey mapping has been used by the public sector to identify ways of understanding citizens’ experiences of public services, with the aim of both improving the quality of public services ...
Adam Crosier, Alison Handford
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Effective Social Media Marketing Through Customer Journey Mapping
Lecture Notes in Computer Science, 2021An essential pre-requisite of effective Social Media Marketing is a profound understanding of customers and their behaviour as this has been subject to dramatic changes.
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