Results 21 to 30 of about 1,159 (248)

Mapping customer journeys in multichannel decision-making [PDF]

Journal of Direct, Data and Digital Marketing Practice, 2014
This study is focused on multi-channel shopping, which refers to the integration of various channels in the consumer decision-making process. The term was coined in the early 2000s to signify the integration of offline and online shopping channels.
Wolny, Julia, Charoensuksai, Nipawan
openaire   +3 more sources

FROM CLICK TO HORN: HOW TO MAP THE CUSTOMER JOURNEY IN THE RIDE-HAILING INDUSTRY

Экономика, профессия, бизнес
Ride-hailing services have afflictive «monopolized» regions of North Africa and changed the nature of interaction cities and various digital platforms. Yassir — which provides a mobile-based alternative to standard taxi services — has rapidly established
Самир Меради, Хела Диоуани   +1 more
doaj   +1 more source

Redesigning an Online Store User Interface: A User-Centered Design Approach

Journal for Advancement of Marketing Education, 2019
## Purpose of the Study This study aims to provide a user-centered website design pedagogy for the website development curriculum. ## Method/Design and Sample A user-centered website design pedagogy was developed through project-based experiential ...
Kiseol Yang
doaj   +1 more source

A Sequential Multi-Staged Approach for Developing Digital One-Stop Shops to Support Energy Renovations of Residential Buildings

Energies, 2022
Buildings account for 40% of the European Union’s energy consumption. Deep energy renovation of residential buildings is key for decarbonization and energy poverty alleviation. However, renovation is occurring at far below the needed pace and depth.
Miguel Macias Sequeira, João Pedro Gouveia   +1 more
doaj   +1 more source

Approach research of user experience of various target audiences’ interaction with the portal interface

E-Management, 2023
Recently, much attention has been paid to the convenience and accessibility of software products, websites, mobile applications, etc. It increases interest in user-oriented product design and UX design.
E. V. Vasilieva, E. R. Khisyukov
doaj   +1 more source

Processes and organizational innovation for small businesses

Cuadernos de Administración, 2018
Dynamic capabilities to innovate can be acquired regardless of the size of a company, but this requires that users participating in innovation processes be identified (value proposition segments) and the way organizations interact with these users be ...
Joaquim Jose Carvalho Proença, Fernando Jiménez Sáez   +1 more
doaj   +1 more source

Essential, Yet Precarious, Mistreated, Sick and Medicalized: A Sequential Explanatory Mixed‐Methods Study on Homecare Aides in Spain

American Journal of Industrial Medicine, EarlyView.
ABSTRACT Background Homecare aides (HCAs) are professional non‐family caregivers, who support dependent individuals to live at home with dignity; yet in Spain they remain understudied and vulnerable, often facing precarious working conditions. We aimed to characterize HCAs’ employment, living conditions, health, and exposure to workplace violence and ...
Albert Navarro‐Giné, Pedro Ferrer‐Rosende, Maria Feijoo‐Cid, Sergio Salas‐Nicás, Laura Esteve‐Matalí, Valeria Stuardo‐Ávila, María Isabel Fernández‐Cano   +6 more
wiley   +1 more source

Expectations and Reality: The Lived Experiences of Australians With Psychosocial Disability Within the NDIS

Australian Journal of Social Issues, EarlyView.
ABSTRACT While Australia's National Disability Insurance Scheme (NDIS) was founded on principles of choice and control, for people with significant mental health challenges (what the NDIS calls ‘psychosocial disability’) these ideals often remain elusive. Support systems continue to be fractured and in the context of ongoing policy reforms, it is vital
Joel Hollier, Jennifer Smith‐Merry
wiley   +1 more source

The role of social presence in moderating the impact of artificial intelligence on perceived value in social commerce [PDF]

Journal of Asian Business and Economic Studies
PurposeThis study aims to explore, confirm and verify the use of artificial intelligence (AI) in social commerce to influence perceived value. This model proposes social presence as a moderator between perceived value and satisfaction.Design/methodology ...
Angga Febrian
doaj   +1 more source

Family Dispute Resolution in Australia: The Under‐Servicing of Indigenous, Migrant and Refugee Families Experiencing Family Violence

Australian Journal of Social Issues, EarlyView.
ABSTRACT Improving access to legal services for Indigenous, migrant and refugee women is critical to addressing family violence. In this context, Family Dispute Resolution (FDR) has long been discussed as a solution for separating families. This paper presents key findings of a research evaluation of an Australian Government $8.37 million pilot project
Siobhan McDonnell, Alyson Wright
wiley   +1 more source