Results 71 to 80 of about 1,162 (248)
Journal of Innovation & KnowledgeWith customer experiences and omnichannel retailing becoming increasingly fragmented, this study develops an innovative evaluation model for brand loyalty, integrating consumer-based brand equity (CBBE), customer journey, and the loyalty spiral framework.
Jia-Wei Tang +2 more
doaj +1 more source
TOURISM VILLAGE DIGITAL TRANSFORMATION READINESS ANALYSIS: CASE STUDY IN TWO SUPER PRIORITY DESTINATIONS IN INDONESIA [PDF]
Geo Journal of Tourism and GeositesThe digital economy is increasingly vital to Indonesia’s development strategy and presents a major opportunity for enhancing tourism, especially in rural areas.
Risris RISMAYANI +15 more
doaj +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT While industry platforms are widely recognized as enablers of circular innovation, we still know little about how they evolve to scale and sustain innovation as economic conditions tighten and circular economy funding schemes become more selective.
Eva Qi Wang +3 more
wiley +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT The role of academia in shaping the Sustainable Development Goals (SDGs) remains insufficiently understood. This study examines how SDG discourse is constructed within accounting and business research by integrating bibliometric analysis with a systematic review of 731 peer‐reviewed articles published between 2020 and 2024.
Silvia Panfilo +2 more
wiley +1 more source
A Process Mining Based Model for Customer Journey Mapping. [PDF]
, 2017 Customer journey maps (CJMs) are used to understand customers’ behavior, and ultimately to better serve them. This new approach is used in numerous disciplines for different purposes. As a response, several software applications have emerged. Although they provide interfaces to understand CJMs, they lack measures to assist in decision making.
Bernard, G., Andritsos, P.
openaire +1 more source
The Fast, the Steady and the Tenacious: Funding Pathways for Circular Start‐Ups
Business Strategy and the Environment, EarlyView.ABSTRACT Circular start‐ups (CSUs) are critical for unlocking the circular economy, yet they face persistent barriers in accessing finance. Despite growing interest from policymakers and financing institutions, little empirical evidence explains how these ventures pursue and secure funding.
Pilar Mejía‐Vélez +4 more
wiley +1 more source
Conversational AI in hospitality and tourism: a bibliometric–systematic review
Cogent Business & ManagementThis study examines how conversational artificial intelligence (chatbots, virtual assistants, and large language model–based agents) shapes the customer journeys of travellers, guests, and visitors in hospitality and tourism, including hotel, online ...
Muhammad Fikry Aransyah +3 more
doaj +1 more source
Explaining the Comprehensive Human-To-Human Marketig System in the Health Tourism Industry [PDF]
گردشگری و اوقات فراغتOne of the most important concerns of the trustees of any tourist destination is to create a coherent identity that is proportionate to the existing capacities and convey it to international tourists.
Ali Pourang +4 more
doaj +1 more source
Business Strategy and the Environment, EarlyView.ABSTRACT Waste management remains a critical grand challenge in African countries. While entrepreneurship has been a viable strategy for addressing this challenge, it is fraught with constraints. This study investigates the strategies orchestrated by entrepreneurs to navigate adversity in Waste management and ensure the social and economic viability of
Tahiru Azaaviele Liedong +3 more
wiley +1 more source